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February 18, 2010

3 Serious Benefits of Social Media for Entrepreneurs Testing the Tools

ME Liz Strauss wrote this at 8:13 am

A Guest Post by Brenda Harris

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We live in a social world, one that has not only completely redefined terms in the English language, but also invented new ones to fit the changing face of communication. “Friends” now refers to people who barely know you but connect on your social network page. “Tweets” refer to communications sent out using Twitter not the sound from a bird, and “unfriend” is now a legitimate English word that describes the process of removing someone from your list of friends on a social networks such as Facebook.

In short, social media is taking the world by storm, and if you haven’t jumped on this bandwagon, you can bet you’re going to be left far behind.

The atmosphere is less informal. The people on your pages are called your friends or followers, but that does not mean that entrepreneurs and businessmen can discount social media. They do so at their own peril. Taking advantage of social media is a powerful and inexpensive way to promote and market your business. Social media tools help business keep a finger on the pulse what’s happening in the world.

Entrepreneurs can gain three serious benefits by tapping into the power of social media:

Social media tools are more than just new communication tools – when entrepreneurs harness the people power behind the tools to connect with customers in the right way, small businesses grow and reputations are made.

If you’re just starting in social media, what scares you?

—

Brenda Harris writes on the topic of online executive mba programs.

Thanks, Brenda!

–ME “Liz” Strauss
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6 Comments to “3 Serious Benefits of Social Media for Entrepreneurs Testing the Tools”

  1. February 18th, 2010 at 10:18 am
    Secrets, Lies, & Entrepreneurship 14 Ways Blockbuster Video Can Avoid Bankruptcy This Year – Part 1 | Bankruptcy Law said

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  2. February 19th, 2010 at 3:44 am
    Zach Philip said

    thanks Brenda Harris for this post! i was greatly benefited by this book as well http://bit.ly/aQxde8 which talks about social media tips for professional services

  3. February 21st, 2010 at 3:34 pm
    Customers Who are your Fans on Facebook Become More Loyal said

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  4. February 22nd, 2010 at 4:59 am
    How to Get Rid of Your Social Media State of Mind said

    [...] social media has definitely changed the way marketers and entrepreneurs do business. And most importantly, it has influenced significantly the way consumers communicate. [...]

  5. March 11th, 2010 at 2:50 pm
    Social networking and the small business | CW San Diego said

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  6. July 16th, 2010 at 5:16 pm
    LinkedIn for Small Business: 12 Reasons Why You Get No Leads said

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