February 26, 2009
Conference Time!
kathryn wrote this at 7:45 am
I attended a Podcamp unconference over the weekend. It was so much fun. Not only did I learn from the sessions, which covered topics such as podcasting, metrics, and monetization, but I met so many wonderful people as well. The conference was a two day event with days full of sharing information and dinners and parties at night. It was busy and exhausting. In order to get as much out of the conference experience as possible I have suggestions that might be helpful.
- take the time to say hello and introduce yourself to as many people as possible. If there is a person at the conference whom you admire, say hello. Say hello to the person you’re sitting beside, the person who presented and the person in the coffee room. Chances are you have come across these people online and just may not recognize them. If not you’ve just made new connections!
- remember the hallways, lobbies, and all public spaces in the venue. You’d be surprised how much networking occurs in these busy spaces. Hang around and introduce yourself to the other people hanging around there.
- remember business cards. I’ve asked this question a few times on Twitter and I always have someone say “business cards are obsolete”. That may be for someone who’s famous online, but business cards are like souvenirs for encounters. Make yours memorable. One of my favorites has a picture of the person and their url on it. Be generous in handing them out.
It’s conference season coming up. SXSW is the big one that comes to mind and, of course, there’s the one we’re all looking forward to - SOBCon 2009. Plan your time there wisely you so you can walk away with a wonderful ROI in the relationships you create there. Are you planning on attending any conferences this year?
from Kathryn aka @northernchick
photo credit: @SuzeMuze
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7 Comments to “Conference Time!”






Richard Reeve said
Thanks for the reminder of the business cards, I’ve yet to craft one for the social media work. So looking forward to implementing your suggestions at SXSW, Inbound Summit SF, and SOBCon09.
ME Liz Strauss said
Hi Richard,
My new business cards are with the designer at this very moment. I know what you mean.
Christian Messer said
Great tips! I have to say that I’m a little appalled that anyone has said “business cards are obsolete”! So not true! Business cards are our identity, our brand - they speak volumes about us and our business. It is often the first impression - therefore it must be grand!
I appreciate posts like yours, that remind us of all the opportunities that await us, no matter where we are. Your suggestions could apply everywhere. I am often in an elevator with people, why not say hello? You never know where that next great lead or client will come from.
Kudos!
Kathryn said
Richard - good to know you’re attending so many events - hopefully see you “around”
Christian - I was kind of shocked too. Thanks for the kind words!
Joel Kelly said
Business cards have the potential to seem a bit pretentious, but if you have a sense of humour about them, and have fun with them, they have a greater potential to set you apart from everyone else. Good call, Kathryn.
Kathryn said
Joel - I hear what you mean about pretentious. People seemed to really be having fun with their designs though. I saw some great ones!
Nicholas Chase said
Hi liz,
I just read your guest post on Chris Brogan’s blog this morning. Thank you!
I saw you speak at Blogworld Expo 2008 in Las Vegas, (I was the video guy..).
I’m a new Affiliate Marketer, frustrated with learning all of the tasks related to managing websites, writing creative ad copy, finding the funds to finance daily-click-budgets on ad campaigns, you know WORK!
If I had known beforehand just how much sheer effort and investment in hours and monet were required to be a successful AM I might have decided to seek other income streams.
Your guest post on Chris’s blog was encouraging, I think about quitting the whole deal almost every day.
Respectfully,
Nicholas Chase
http://www.twitter.com/nachase