March 28, 2009
Connect on Twitter and Make Your Blog Stronger
ME Liz Strauss wrote this at 7:11 am
Video Answers
Last week at the Boston Online Community Networking Conference, Michael Cayley Jenny Ambrozek (http://www.twitter.com/smemeticbrand> @memeticbrand asked a question. I added a few things. Thanks to Jenny Ambrozek (http://www.twitter.com/sagenet> @sagenet for pointing this out.
I’m not sure I fully answered Michael’s question. Would you step in and add what I left out?
–ME “Liz” Strauss
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7 Comments to “Connect on Twitter and Make Your Blog Stronger”


Chad Horenfeldt said
Thanks for putting this video online! This is definitely a question on the minds of many marketers I speak with. I liked your ideas towards the end of your response – look for like minded people. However, before you do this, I would recommend thinking about what voice on Twitter that you want to convey. While this may change, it’s good to have a strategy laid out. Having a blog with content is a good first step as well. Twitter is like your business card and blogging tells more of the story. If you have content or point people to good content, followers will come. Twitter gives you a presence and a good blog backs this up. It also allows you to provide more of your voice – who you are and why people should follow you.
I also use Tweet Deck and have search terms setup to look for like minded twitters. If I see people I find interesting, I follow them. If I see questions that I can answer, I answer them and slowly a network is built up. Like Liz explained, if you combine a network of people that you already established, they can help spread the word.
ME Liz Strauss said
Hi Chad,
Thanks for adding to my answer. What you say here is important wisdom for folks trying to find their best presence on the web. You’ve contributed real value. I’m grateful.
You’re not a stranger anymore.
Jenny Ambrozek said
Liz, Your Business of Community Networking presentation was terrific and how splendid your exchange with Michael Cayley is captured.
Via email ahead of the conference you explained the keys to “Irresistible” blogging as being about:
“other people — customers, clients, readers, friends, family …
and involving: “Head, Heart and Purpose.”
Listening to your response to Michael it occurs to me perhaps there is a fourth:
having “tentacles” to extend reach of your message to the places where your audience is already conversing?
It was a privilege meeting in Boston and hearing you speak. Thank you.
Tim Bursch said
It seems like a blog can be a living room or comfortable place you have conversations. Twitter and other social networks are like coffee shops or public places. A stranger sitting next to you and your friends overhears and joins the conversation and they get invited over sometime. Thanks for sharing this. Helpful in my strategy.
Michael Cayley said
Great that you pulled Christa sp?) in at the end to illustrate your network building point.
You made several points … but the one that you made over & over again is “trust”.
It is a big part of what has happened. Ideologues twisted trust “in” markets to trust “of” markets.
Trust, as a factor, is implicit in the “new economic model” #bocn thread we have going over over here: http://bit.ly/info/2IVbeQ. Consider this a lob over the plate to make the point more explicitly
I think it worth noting the timely connection to Steve Bakers’s emerging series in Business Week http://bit.ly/15mtm and the heart of Jeff Jarvis @jeffjarvis/Arianna Huffinton @ariannahuff link economy thesis in the future of news context http://ginx.com/-dNaK http://ff.im/20NqE.
And thanks for the hug at #bocn
I need that!
Michael Cayley said
And you know what … maybe part of the problem is that is actually my living room voice above
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