May 7, 2007
Liz published this at 9:13 am
I’m writing to tell you that I know. Well, everyone does. In the past, you’ve a problem with things that people see that you could not. The problem was that no one would tell you.
I’ve heard that once that you were walking around, . . . well, sorry to be so forward . . . with no clothes on. [blush] Please forgive me for bringing that up, but it is relevant.
And relevant is really what you need to think about.
I don’t want someone to write a book called, The Emperor Has No Content. or The Emperor Takes His Love to Town
That’s a problem. I’d like to help change that. In that effort, I offer this test for your next link post.
- Who am I writing this post for? If the answer is NOT my readers, please start over. Step outside yourself, and ask “If I saw this post on another blog, would I actually want to read it?”
- Have I personally checked out every blog on this list? If the answer is NOT yes,please start over. I know you are generous to a fault, but it’s not link love to put your name on a place you’ve never been. Using the same metaphor, that’s . . . um, er . . . promiscuous. It’s a matter of self-respect and respect for the readers in your blogdom.
- Am I using links to buy traffic? If the answer is yes, please start over. Traffic that is bought will only stay as long as you keep paying for it. You don’t need to pay to be noticed — really, it just takes a little more time, and everyone will see how good you are.
Oh Emperor. Your link shows a quality and relevant relationship that you want to share with your blogdom. It is your seal of approval, your vote for someone’s content. Your readers and your search bots pay attention. They see the folks that you endorse, even when you don’t.
I’m sorry, Emperor, I tried to say this as nicely as I could.
Do the work and the recognition will come.
I remember when someone told me that.