July 10, 2009
Great Idea? What’s Your Strategy for Visibility?
ME Liz Strauss wrote this at 9:07 am
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Go Out and Tell People ????

It’s so exciting to have a great idea, a great project, a great new job! How can we share the exciting things we’re doing without constantly talking about about ourselves? No thoughtful person wants to risk turning to “that guy”? No one who’s met “that guy” wants to do business with him.
It helps a lot if we don’t go hunting an audience.
When I figured out that asking folks what they’re doing and how they might help me do better at what I’m doing, talking about my work got easier, more fun, and more meaningful.
What’s your strategy for making your great ideas visible?
–ME “Liz” Strauss
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3 Comments to “Great Idea? What’s Your Strategy for Visibility?”




Jannie Funster said
Hey, cute haircut!!
Well, since I’m a singing songwriting type who has recently released my first CD, my strategy is hitting up the radio stations for airplay — which for me translates directly into Going ‘Way Outside My Comfort Zone. Ah, but anytime we go outside our safety zone it always feels like it’s ‘waaaay outside it.
But go we must to the next level.
ME Liz Strauss said
Hi Jannie!
Good to see you again!
Getting outside our comfort zone is something that scares us, but things that scare us teach us on so many levels. Congratulations on knowing that.
Chris Cree said
One of the things I tell my clients is that to get the best exposure they should go spend time where their potential audience is already hanging out. Join in there and become a valuable member of the community. Word will spread and your exposure will increase.
Then it occurred to me that since something like 90% of folks prefer to consume their content in video over text so making videos is a good idea too.