May 13, 2006
Liz published this at 8:12 pm
Whatever You Did Today
Whatever you did today — enjoy a cup of coffee reading the paper, watch TV, work on your computer, clean the house, go to the mall, drive a car, eat lunch, read blogs, take a shower — you used a product. You were a customer.
How was your customer experience? Did anything about it leave you wishing that some business knew you better?
What percent of your experiences leaves you feeling more than satisfied, makes you want to tell people what a great experience you had?
It’s hard to miss when you’ve bumped into a business that values a customer. It’s hard to forget the name of their brand.
Brand you and me.
–ME “Liz” Strauss