SOB Business Cafe 06-05-08

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking–articles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Read, Write, Web shows quirky isn’t a copycat.
If there is one thing to love about the site even before you try it is that the service’s name, which at first glance sounds stupidly web 2.0, makes perfect sense once you know what it stands for (one of the very few web 2.0 names that do). In fact, when I first heard the name I was ready to hate it, but after reading their explanation I couldn’t help but love it.


Drew’s Marketing Minute shows the recipe for delight!
When was the last time you raved about a business? Was it because their product was so notably superior? Or was it because something they did WOWed you?


Seth’s Blog shows the beauty of starting with a classified.
So, try this instead: Write a classified ad. What’s the offer? What do you want me to do? You’re paying by the word!


360degree Blog shows the power of a teddy bear who cares.
Yesterday, I posted a bit of a rant about the wasteful and annoying practice of blog comment spam on my personal blog. In the post, I mentioned that spam has expanded beyond online pharma and adult entertainment to…teddy bears?


The Communicatrix shows why simple isn’t, well simply a snap.
But the quickest route to heartache is confusing simple with easy. Because in the context of goals, they couldn’t be more different.


Remarkable Communication shows the conversational nuances.

While I definitely fall into the category Bob calls “online zealot,” I also think it makes sense to look at this stuff with your critical faculties fully engaged. One thing I’ve noticed is that the follow-up conversations I’ve seen talk about “social media marketing” or “conversation marketing” like it was one thing. In fact, there are a lot of different flavors.


Related ala carte selections include

dmiracle.com shows the overwhelming nature of to-do lists.
What happens when the to-do lists you make begin getting in the way of actually getting things done?


Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

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