eCards, eBooks, NOT eNough eTime!
Do you read eCards?
Most of us donÃ¢â¬â¢t. We have our exceptions. We read them — IF they come from our children or a dear friend. We read those because we love the people who sent them, and we know they spent time to choose the right one.
We also read eCards WHEN we know someone is going to TEST US. . . . Did you like the dancing bear I sent you? . . . We read them THEN, but we don’t like it. No, uh-uh, not one bit.
Do you download eBooks?
Most of us do. We download them; print them; and read them — or we set them aside and forget them. eBooks used to seem a bargain. After the third, fifth, seventh download, we’re finding they’ve got their drawbacks. The investment seems to grow with each one.
Some of us read them on our computers. But most eBooks are darn long for that.
Are you less interested in eBooks now than you were a year ago?
Another isn’t as appealing to me. Even the free eBook doesn’t do anything — because free is far from free.
7 Reasons eBooks Peaked in Their Life Cycle
Are you less interested in eBooks now than you were a year ago? Do you think it could be because an eBook isn’t really made to serve you the way quality products are?
In the world of publishing, an eBook at its core is unfinished. It’s basically what would be sent to a printer. The eBook format makes sense for the most time-sensitive, changing information, such as Aaron Wall’s SEO Book — accurate, well-designed content, which includes free lifetime updates (no longer available in ebook form).
The speed at which I can get an eBook no longer means much when I consider what I invest to take it off my computer. I am the printer, binder, shipper, warehouse. When I download and print an eBook
- I pay for the paper, the ink, and the wear on my printer.
- It’s my time. It’s my computer. It’s my schedule that makes room for the download.
- I get inconsistency and often more work than I bargained for. Would that every eBook was held to Aaron Wall’s standard of content, editing, design, and production. His book looks, reads, and prints like a dream. No I don’t know him. I appreciate quality.
- They are not books. Books rarely fall apart when we turn the page.
- An eBook takes up far more space than a bound book.
- No matter how compelling the content, an eBook is an unlikely gift.
- No eBook could hold a place of honor on an elegant bookshelf or coffee table.
As a delivery system, an eBook is unconstructed, low design packaging that benefits the author/publisher, more than the customer/reader. It’s not Web 2.0. It’s less choice than fast-food, usually with less quality control.
With what time I have to read, I read things I want to keep. An eBook is a pile of paper from my printer. It is not made to deliver reading ease or pleasure.
A traditional book is less expensive. ItÃ¢â¬â¢s designed to be read, easy to navigate, and it fits elegantly on my shelf. If you can only do it one way, a real book serves more readers in presenting information in a printed paper format.
Time, money, paper, ink, space, aggravation . . . what have you spent on eBooks?
Yeah, I could leave an eBook on my computer and read it there. There’s a list to go with that too. It starts with using resources and keeping me on my computer even longer than I am now.
To put it plainly, I’ll pump my own gas, because it’s faster. I’ll print my own boarding pass, because I don’t have to stand in line and wait. They both save me time and don’t tie me up or tie me to my computer.
Most eBooks deliver too little and cost too much for me. For a product to win on speed and low-cost design/production value, we have to get something real in return that we want.
I’m not. Are you?
–ME “Liz” Strauss
If you’d like Liz to help you make a plan to meet your goals, click on the Work with Liz!! page in the sidebar.
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