April 11, 2011

Tailoring Twitter: Does Your Twitter Profile Attract the Right People?

published this at 7:55 am

Beginner’s Guide to Twitter – Profile

Is Twitter Working for You?

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You are sent or invited to a huge conference or the world’s largest networking event. What a opportunity! People from every industry all over the world are gathered talking and sharing what they do and how they do it. But there’s thousands maybe millions of them who all seem to do know what to do. The opportunity is overwhelmingly huge.

You stop to look around yourself and realize that you’re only one you.

How do you get from being a one to being part of the group? How do you find that part of the group that is the best fit for you? That huge opportunity requires the ability to sort and navigate what looks like an almost infinite group. How will you find or gather the group that will make the easiest, fastest most meaningful?

How Do You Tailor Twitter to You

This guide to Twitter is for people who are new. It’s also meant for “Tweeps” who know that their Twitter isn’t doing as much as it might do. If you got on Twitter without a strategy. If you’re are feeling like no one sees or hears you. Start from the ground up to tailor Twitter to you and people who would value what you do.

Let’s visit your Twitter account with a look toward attracting and reaching out to the people you’d want to make relationships with in the World’s Largest Networking Room.

Networking is all about connecting. It’s natural for people to feel more comfortable connecting to other folks who

On Twitter it helps to know why we’re there – what kind of people you want to meet and talk with. It’s easier to find and attract those people in the world’s largest networking room if we think about them in how we put together everything they see, read, and know about us.

The Profile

Just as you decide to what to wear to a gathering at Joe’s Pizza and BrewPub might be different than what you wear to the Ritz Charity Gala, your profile is what you wear into the Twittersphere. What you say in your profile reveals what you value and respect. It’s not about you, it’s about the people you want to connect with.

Click on anyone’s twitter name and you’ll land on their profile page. If I click on your name, what does your profile page say about you?

All together a Twitter profile can offer a picture of someone worth trusting and getting to know. What you put there and what you tweet can lead me to connect with you, learn more about you, explore your expertise. It can be what leads to a relationship in which we swap stories, strategies, and knowledge gathered. A great profile draws the interest of people who value what you do and disinterest people who don’t. Here’s what mine says about me.

Liz on Twitter

Or it can make me wonder whether you’re a spammer.

possible bot or spammer-profile

Visit your own profile page to consider these questions. If it belonged to a stranger, how much confidence would you have in making a relationship? Would you trust that the person behind the page is real? Would you risk a conversation with him or her? Would trust his or her recommendations? Does your Twitter Profile page attract people you want it to meet — people who value what you do?

More tomorrow on Tailoring Twitter to Build the Network to Support You.

Be Irresistible.

–ME “Liz” Strauss
Work with Liz on your business!!

Tailoring Twitter: Building a Powerful Network that Fits You Perfectly
Tailoring Twitter: Get Busy Folks to “Get” Twitter in 2 Minutes Flat!
Tailoring Twitter: The ROI of Curating Content on Twitter

More on Twitter profiles:

How to Write a Twitter Bio that Attracts More Followers by @blueskyresumes
Twitter Avatars as Personal Branding by @ahockley
The Top 7 types of Twitter avatars by @10000words
20 Twitter Bios that Demand Attention by Iron Shirt Media Blog.
How to Write a Great Twitter Bio to Get Targeted Followers by @salmajafri
What is Your Following/ Follower Ratio? @Gauravonomics

Buy the Insider’s Guide to Online Conversation.

Filed under Marketing /Sales / Social Media, Successful Blog | 34 Comments »

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34 Comments to “Tailoring Twitter: Does Your Twitter Profile Attract the Right People?”

  1. April 11th, 2011 at 8:37 am
    Heather said

    This was a interesting post. Twitter to me is a bit like fashion trends. Somethings they catch and somethings they do not. I am a building a new brand and your blog has some helpful new perspectives on traditional on line business ideas.
    Heather Belle

  2. April 11th, 2011 at 8:43 am
    Mike Newman said

    Ok, Liz, I take your point. Just took a look at your Twitter profile and then mine. I see I’ve got some work to do. Thanks.

  3. April 11th, 2011 at 8:45 am
    GrandmaONDeck said

    New people need to know where to saerch and find out good information to get started.We look to you the ones who “have been there and done that”.Your information has boosted my knowledge of social media. Thank you.
    Do drop by again.

  4. April 11th, 2011 at 8:56 am
    Linda Ryan said

    Thanks for these great tips Liz! As a new tweeter, I will definitely go back to my drawing board and make a few changes. I appreciate the info!

  5. April 12th, 2011 at 5:34 am
    ME Liz Strauss said

    Hi Mike,
    We all have some work to do somewhere. As life speeds up and we spread out to new places our infrastructure gets pulled thin. Hopefully it doesn’t reflect us and our state of mind, but sometimes it may pass on that image to some. Every now and then, checking in is a good thing!

  6. April 12th, 2011 at 5:35 am
    ME Liz Strauss said

    Hi Grandma!
    Glad that what I shared was helpful! Stayed tuned … part 2 to come!

  7. April 12th, 2011 at 5:36 am
    ME Liz Strauss said

    Hi Linda,
    What impresses me is that you’re making your own standards. :)

  8. April 12th, 2011 at 7:38 am
    Tailoring Twitter: Building a Powerful Network that Fits You Perfectly | Liz Strauss at Successful Blog said

    […] Know and share who you are. Have one clear business message. Define yourself clearly as a business person. Use a photo. Write a professional bio. Name the metropolitan area you’re in. Link to a business site that tells more about you. Some folks link to a special page on their blog set up just for Twitter visitors. Add a unique background to further define yourself. […]

  9. April 12th, 2011 at 12:27 pm
    Rosemary ONeill said

    Thanks Liz! I’m scurrying off to spiff things up…we’re still a work in progress I’m afraid. One question…I keep hearing the advice to use a human photo rather than the company logo, but as a company, how do we decide whose mug to put on there?

  10. April 13th, 2011 at 12:54 am
    Edward Craig said

    “Newbies and spammers follow thousands more people than the number of people who follow them back.” Hmmm. Which is @GuyKawasaki: a newbie or a spammer?

  11. April 18th, 2011 at 8:14 am
    Tailoring Twitter: Get Busy Folks to “Get” Twitter in 2 Minutes Flat! | Liz Strauss at Successful Blog said

    […] Tailoring Twitter: Does Your Twitter Profile Attract the Right People? […]

  12. April 18th, 2011 at 7:59 pm
    Jeremy Blanton said

    Liz- Not too long ago I wrote a whole post on 7 ways to be hated on Twitter. It blows my mind the number of eggs I come across as an avatar. I’d also suggest putting someone’s name into Tweetstats & see what kind of ratios are they running.

    Right now, mine are slightly over 65% communication with others to posts & RT’s.

  13. April 19th, 2011 at 6:31 am
    ME Liz Strauss said

    Hi Jeremy,
    It’s all about value and knowing / trusting the people we’re talking to. :)

  14. April 11th, 2012 at 10:13 am
    Nathaniel said

    Twitter works great for me — I see a ton of space- and NASA-related info through there — even got to go to Houston last year because of it. :)

  15. April 11th, 2012 at 10:15 am
    Anne Thomas said

    Thanks Liz, I am always interested in learning more about twitter & how to interact there :)

  16. April 11th, 2012 at 10:18 am
    Tedora said

    Good Artickle Liz!

    In my case is some different. I am twittering in 4 Languages and also have very interesting private conversations about some important topics and also about funny things with many persons from different nations. Many followers know it and they don’t mind when I have a long conversation in a language they don’t understand. Some of them ask me even, what we are talking about :-)

    It growed slowly but in a very nice way, so I enjoy twitter indeed. I am not a non- stop twitter user but if I am there, I like to be there.



  17. April 11th, 2012 at 10:25 am
    Alexander BK said

    It was a pleasure reading and sharing your blog post.

    Thank you! :)

  18. April 11th, 2012 at 10:27 am
    Using Twitter to | Liz Strauss at Successful Blog « Share At Ease said

    […] Using Twitter to | Liz Strauss at Successful Blog. […]

  19. April 11th, 2012 at 10:28 am
    Slavica. said

    Thank you Liz!! Always insightful.

  20. April 11th, 2012 at 10:30 am
    Charles Rein said

    Thanks Liz coming over and Mission accomplished :-)

  21. April 11th, 2012 at 10:40 am
    Wayne Mansfield said


    Maybe it is time for me to redo my twitter bio… it has been some time but this post has got me thinking… thanks

  22. April 11th, 2012 at 11:04 am
    Christian said

    Great post and advices

  23. April 11th, 2012 at 11:18 am
    Using Twitter to | Liz Strauss at Successful Blog « My Bit.ly Public Timeline said

    […] shortened a link to this page on bitly: http://orions.me/HCbPCf Source: http://www.successful-blog.com/1/tailoring-twitter-does-your-twitter-profile-attract-the-right-peopl… See who else is talking about this page […]

  24. April 11th, 2012 at 11:32 am
    David Sanger said

    thanks Liz, definitely helped me to go back and look over my profile, and also to know I’d hit all the points you made.


    I’d also add that maintaining interesting and helpful industry Twitter lists is another good practice.

  25. April 11th, 2012 at 11:34 am
    Erik van Erne said

    Great article. Thanks for sharing

  26. April 11th, 2012 at 11:39 am
    Roger Anderson said

    I get a few sales, a few RTs and a few DMs that are not spam. Not sure I am doing it right but I am doing it. I mostly use Tweets to list shops that carry my Baby Shoe patterns.

  27. April 11th, 2012 at 11:53 am
    Steve Cassady said

    Nice Tips. My challenge is to fit a description the text limit my “multiple twitter activities”

  28. April 11th, 2012 at 12:10 pm
    jRuth Kelly said

    Another spot-on post… :)

  29. April 11th, 2012 at 6:27 pm
    Sharon McRill said

    Thanks for the tips Liz, always good stuff here!

  30. April 11th, 2012 at 7:00 pm
    DET said

    great post – helpful!

  31. April 11th, 2012 at 10:46 pm
    Marchel Peterson said

    I am finding this article quite interesting but will need to read it tomorrow when I am not quite so tired.

  32. April 11th, 2012 at 11:15 pm
    Glen Hess said

    I love this. Always good to read your blogs. Miss you and have a great day!!!

  33. April 12th, 2012 at 2:42 am
    Catherine White said

    Thanks Liz, a great post.

    Twitter works for me, as I no longer adopt a follow for follow strategy.

    To me this kred is of more value than any any unreliable number from klout.

    Twitter is a powerful tool in the social media tool kit, but it takes take to get into any position of real influence. Anyone with a degree of patience and street smarts can make it work, but realistic targets, expectations and a long term strategy is the key to success.

    Cheers. Catherine

  34. June 17th, 2012 at 10:42 pm
    Tailoring Twitter: The ROI of Curating Content on Twitter | Liz Strauss at Successful Blog said

    […] Tailoring Twitter: Does Your Twitter Profile Attract the Right People? Tailoring Twitter: Building a Powerful Network that Fits You Perfectly Tailoring Twitter: Get Busy […]

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