Business Rule 3: In PRM, the First Test Always Outweighs the Final

Filed Under Business Life, Perfect Virtual Manager | 9 Comments

People Relationship Mathematics

In the world of textbooks, I worked on problems in Discrete Mathematics for kids. Discrete math includes finite algorithms that do not go on beyond a particular problem or scenario. I have decided that in order to keep the world in balance, I’m adding to that a distinct pattern I’ve noticed about business, PRM — People Relationship Mathematics. PRM is about what folks mean when they say, “do the math.”

In general career management, PRM is more diverse and applicable than traditional mathematics. Every thing we do relates to the people and how we relate to each other. If we do the math on that idea from the very first moment, business life can be much more of a pleasure. Take it from me — I remember well the days I didn’t know that.

Let’s start from the beginning. Beginning — that’s a great word. There are more beginnings than we might suspect. Here are a few:

first day at a new company
first day in a new role
first day with a new boss
first day with a new client or new customer

Any one of those and youâ€™re the new guy all over again. Whether you go to work at a home office or one down the road, Personal Relationship Mathematics says you have to show up.

Showing up is like long division, a whole lot trickier than it looks. Showing up requires paying attention to everyone and everything thatâ€™s going on. It also means doing the best work that youâ€™ve ever doneâ€“beginning, middle, and end.

Day one â€“- thatâ€™s 100 days in PRM –is when you build a concrete foundation. What people think, decide really, about you now will determine whether they will forgive you then. The relationships you forge on the proverbial day one are your safety net.

Do the PMR to pass the first test. The first test always outweighs the final.
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Writing YEAH! 10 WHOLE NEW Reasons to Get Jazzed About Writing

Filed Under Basics, Branding, Marketing, Motivation/Inspiration, Successful Blog, Writing | 21 Comments

Writing in Times of Cabin Fever

Artists, designers, painters, woodworkers, crafters . . . all of us who put our hands in our heads . . .

First we learn the habits and tools of what we do.
Then we take on the values they represent.

The real tools of writing are thoughts and ideas.
The real values are the relationships we make with them.
–ME Strauss

We call the time cabin fever. It’s the end of Chicago winter — no sun, not much sunshine in people. Everyone’s tired of being cooped up. One dismal Sunday last March, I wrote Writingâ€“Ugh! 10 Reasons to Get Jazzed about Writing.

Jazz helps when you’ve got cabin fever.

Then it was over. The sun finally came, and we wrote. We wrote through spring tulips, young love, and baseball season. We wrote through summer vacations, the World Cup, and fireworks. We got into some serious writing.

Like everyone who’s been busy writing, I didn’t stop to notice much. Until today, now I’m jazzed all over again!

YEAH! Now I’ve got . . .

10 WHOLE NEW Reasons to Get Jazzed about Writing

The original 10 reason still hold fast. Writing is a phenomenal tool. What I’ve discovered are new reasons are about how writing has made a difference in our lives.

Here’s what I see and why I’m jazzed all over again.

1. Writing has given us a place we can meet. We talk about writing — in public now.

2. Writing has led us to read more. In order to write, we read. Many of us read more than we ever did before. We read to find out what folks write about. We read to find ideas. We read to find out our own thoughts. We read more than we would if we didn’t write.

3. Writing leads us to read like writers. “If it’s in print, it must be true.” Remember that? Writing takes the shine off the coin and the glamour off the print. We’re not so quick to be taken in by words that “look” good. We’re separating fact from opinion more quickly and more accurately, and letting folks know when they get mixed up about them.

4. Writing has brought more of us to care about how we write. Good enough isn’t the standard any more. What once was a “have to” has become a “want to.” We’re learning to write for ourselves and our readers, not for our job roles and our teachers’ approval.

5. Wrting is making us better communicators. People talk back and push ideas forward. We’re having conversations we never would have had were we not writing. Each communication offers a secret something new that adds to what we already know about writing and people.

6. Writing builds confidence and expertise. Every piece we write is just that much better than the last — over time it shows. Go back and look. Have you stopped to see how much better your writing is since you started? . . . how much more you know? Other folks have. That’s why they read what you write.

7. Writing allows us to think more deeply — a crucial skill. People don’t spend time typing “small talk.” Only weather folks type about the weather, and when they do, they’re not having casual conversation. We organize our thoughts before we publish them. We consider the world differently in search of ideas and points of view to write about. We think about the folks who will read what we write. We no longer think on the surface of ideas. We’re learning to push past sound-bytes and infosnacks, so that readers have something to respond to.

8. Writing can make us better listeners and better people. We’re finding out people say the same things in different ways. Writing is the best way to learn that different doesn’t mean wrong, and letting go is the first step in learning. Sometimes folks send our message back in entirely new ways — they hear something valuable, but not what we said. We learn to listen to them and to ourselves as well.

9. Writing is contagious, builds relationships, and changes lives. Writing great content still means search engine ranking and link popularity. It also means people — real human beings. People come who take an interest in the writer. Writing begets writing. Conversations lead to conversations. Relationships grow between like minds, and people meet. How many folks have you written to in the last week? How many of those people will you meet in your life? How many folks have you met that you trust?

10. Writing can break down walls and build communities. Corporations are finding that customers write. Big companies are taking down their brick walls to listen and starting to write back to us. Walls are falling down all over the Internet. Communities are replacing them. There were 456 comments from people across the world who were talking to each other about their favorite neighborhood. Enough said.

You might find other ways on the Internet to communicate — podcasting, video — but they’re not the same.

Writing is interactive, individual and social, makes a person think first and filter out thoughts that don’t matter. What I realized today is the greatest way that writing is changing us.

We’re becoming literate people who know more about ourselves, the world, and each other.

Now . . . . I’m even more jazzed about writing than I was last March.

Can you blame me?

–ME “Liz” Strauss

Writing–Ugh! 10 Reasons to Get Jazzed about Writing

Filed Under Basics, Branding, Marketing, Motivation/Inspiration, Successful Blog, Writing | 25 Comments

Writing Is Easy When It’s Over

Writing is easy. All you do is sit staring at a blank sheet of paper until the drops of blood form on your forehead.

–Gene Fowler, Screenwriter, Director, Author

Let’s face it. Everyone can think of things we’d rather do than write. Writing is work, even when it comes easily. We have to get the words down in the right order. We have to check that they’re all there and spelled correctly. We have to make sure that they make sense to people who aren’t us. Those are a lot of things to do when we might be doing something more fun, such as having a life.

Why do I write?

I just can’t let opportunities fly right by me.

10 Reasons to Get Jazzed about Writing

Why do folks write? They know that words have power. That a word well-placed and well-written can bring visibility and attention to them, their business and their brand. They know that writing is an incredible tool that reaches farther than other forms of conversation do. Even video, well-done, is written first.

We write because writing is power. Here are 10 reasons to get jazzed about writing.

1. In today’s universe, writing is your voice.

2. Writing can reach an unlimited audience. More people can access what you have to say when they can read it. Your audience can read what you write on their own terms, in their own time frame.

3. Writing allows you to think before you speak. One beauty of writing is that you can edit before people hear what you say. The uhs and ums, the wild digressions, and off-base thinking can stay a secret between you and your delete key. You end up looking smarter, and your audience ends up thinking you are too. That’s power.

4. Writing lasts to become an asset. The words you craft today will still be available to you again and again. One investment pays you back with many returns. You can repurpose your writing to fit new situations. You can make it last to serve you and your business as long as you need it to.

5. Writing is free promotion. Offer quality, relevant content to an audience who needs it, and they’ll be coming back to see you again. Your name, your business, and your brand will gain a following from the writing that you did.

6. Writing increases the visibility of your brand. Writing great content means search engine ranking and link popularity. Whether you’re looking for a new job or promoting your business, high visibility is currency in the knowledge universe. Employers and clients are using search engines to check out relationships. You do it. Don’t you?

7. Writing lets people know you as an individual. You become the one and only you. If I never wrote a word on this blog, how would you know who I am? Need I go on?

8. Writing forces you to think through ideas. When you leave your ideas in your head, it’s easy to think you know them inside out. Often after writing something, we know it better than before we started.

9. Writing lets you define the big idea of your brand. Whatever subject you write about will soon become what you are thought of as an expert on.

10. Writing is networking with content. Writing opens doors. People read and answer back. All people tend to see others who think like they do as being smart. Some of those readers will become friends and business contacts.

I can think of so many reasons to write, and I get jazzed about the doors that each piece I write might be opening. Now as I finish this post, I have one more page in my archives. It’s like one more dollar in my promotional bank account. I can repurpose it and use it again and again. People can read it whenever they want to find out more about who I am.

Funny . . . . I’m even more jazzed about writing now, than I was when I started this post.

–ME “Liz” Strauss

Personal Branding: Strengths Assessment Tool

Filed Under Branding, Checklists, Marketing, Productivity, Successful Blog | 3 Comments

Strength and Weakness Assessment

Here’s a tool to help you assess what you have to work with.

Capitalizing on My Strengths

What am I asked to teach others?

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What responsibilities are delegated to me?

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What kinds of meetings and tasks am I asked to lead?

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What special skills do I have that others rely on?

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What parts of my job would be hardest to fill?

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What traits make me a valuable member of the team?

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What are the things that only I can do?

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