He said, “I Charge a Lot!” Calculate and Communicate Value, Not Price
Filed Under Successful Blog | 12 Comments
Not Writing, But Communication
A friend called with regards from an old boss she had just seen at a trade show. She shared this bit of conversation she had with him.
“So I asked Frank, are you getting as much work as you want.”
Frank answered, “Just a little less, but I charge a LOT. That way I know the folks I work with want to work with me.”
That was Frank. In one fell swoop, he made sure his clients valued him — not his price.
But I need the money. Frank doesn’t.
How Do Real People Get Respect Like That?
Tags: Branding, client-relationships, determining-value, personal-proficiency, value-formulaSearch
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