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1.2 WHY Doing What We Love Is Solid Business Thinking

Filed Under Inside-Out Thinking, Perfect Virtual Manager, Successful Blog, The Big Idea | 21 Comments

Not Self-Indulgent, Good Business

inside-out thinking

Did I really mean to say the word? Yep.

Love. Not like, enjoy, or get kick out of, but have a passion for, live for, hold in highest esteem. Every person needs a quest, a cause, and a purpose.

That’s right. One — that one simple question.

What businesslike thing do you love doing?

is critical to your business.

Why?
Because it’s how we’re wired as humans. We bring our best to whatever challenge we face. We’re better when we’re inspired by deep feeling. We’ve known that since we were kids.

Any less is inauthentic, second-best, didn’t try, plan b, was absent that day, ho-hum, phone it in, stand in right field and let that pop-fly pass us by instead of saying the game . . . we might as well be out!

There’s a reason that so many folks — on TV, in IT, in academia, in every career — say the same thing. . . . find your passion, do what you love.

They’re not promoting self-indulgence. They’re supporting solid business sense.

WHY Doing What We Love Is Solid Business Thinking

What makes loving our work solid business thinking? Why is it more critical now than before?

In his book, A Whole New Mind, Dan Pink points out that “high concept” and “high touch” values (design, story, symphony, empathy, play, and meaning) have become as important as linear thinking, detailed analysis, and spreadsheets.

On his blog, Doc Searls recently said this about how business is doing. It was part of an interview with Shel Israel.

In the original website version of Cluetrain, Chris Locke wrote, “we are not seats or eyeballs or end users or consumers and our reach exceeds your grasp. deal with it.”
Recognizing a situation and dealing with it, however are two different things. The “dealing” has barely begun.

In this Internet, global economy we deal direct — no middle man. Conversation and relationships matter as much as schedule and budget do.

In plain and simple words, thinking and doing what everyone has thought and done no longer work. Now it’s think and love what we do — That’s the only way to draw customers to us.

Think hard. Thinking alone doesn’t solve every problem. Some problems are human. Some require empathy and finesse. Some situations call for more than intelligent reasoning. Before you talk yourself out of what you love doing . . . think about the reasons we need to bring all of yourself to your business — head and heart.

7 Reasons WHY Doing What We Love is Critical

When we bring all of who we are, full engagement of head and heart, we bring 7 deeper values and higher outcomes to our work.

  1. Complete presence — focus. We’re all there — the all thinking business is no longer sufficient. Computers can’t smile. Computers can’t listen to the spaces between words. People buy what we sell.

  2. Peak performance — productivity. We invest more, do more, go further for the work we love.

  3. Tolerance — perseverance. We have more patience, time, and energy for problem solving when we directly reap the benefits.

  4. Value and Appeal — compelling story. To compete a product or service has to be useful and beautiful. Simple and elegant, for to the adult and the kid in each one of us. Bringing logic and emotion to a business outdistances the world view of logic alone.

  5. Total Differentiation — identity. The uniqueness of our being shines through in concept and execution when we start from what we love.

  6. Fully Invested and Worth Investing In — market value. Rolling all of the above values into one, nothing beats the 360 degree investment of brains, money, and dreams all in the same direction. Any VC worth his or her salt looks for that combination when funding a small business.

  7. Sense of Worth — authority. We value what we earn and what we love.

Can you see why it’s only sense that a strong business is built on doing what we love?

Got questions yet?

Next: 1.3 WHAT IF you don’t know what you love to do?

–ME “Liz” Strauss
Is your business stuck? Check out the Start-up Strategy Package. Work with Liz!!

Related
To follow the entire series: Liz Strauss’ Inside-Out Thinking to Building a Solid Business, see the Successful Series Page.

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Change the World: Forget the Kids at School, Say It Out Loud

Filed Under Motivation/Inspiration, Successful Blog | 13 Comments

We Know, But We Can’t Say It

Change the World!

It’s those words. They sit right up there in our foreheads. They are the important ones. More often than not, they are words kept captive there by a fear we hold dear.

We know what words they are, in our hearts we do. We know what they mean to us. We can’t say them out loud because, then we would hear them and, we might get the kind of response we got once. We know that’s not so, but knowing is one thing that is easier to say, than to do.

About three nights before SOBCon07, nearing midnight I was on the phone with a dear friend. We were talking about the conference, how the event would soon be real.

I called him by name, I said, “I’m afraid.”

As any friend would, he asked what it was making me feel that way. I saw the words, felt the words, knew the answer then. I probably knew the answer for days before this conversation took place. I felt my throat tighten to think of saying the words out loud.

I said, “I know, but let’s talk some more. I can’t tell you right now.”

A while later, the subject came up again in a natural way. I knew it was important that I say the words out loud for someone to hear. I worked my way up to give context, to build courage, to make sure that we both understood. What I said came out something like this. . . .

I’m not afraid that no one will come. I know they will. I’m not afraid that the event will not be successful. It will be an experience that the attendees will never forget. I’m not afraid of the people in the room for whom I will be speaking.

I’m afraid of the kids I went to grade school with.

He wondered what I meant. I laughed and said, “Don’t worry I can handle them.”
He said, “Please explain.” I did.

What I thought was a story that’s so universal. I said, “Remember when some kids at school made you feel small?”

But those kids had shrunk and vanished the minute I let that fear out of my head — when I said it. At that exact second, they were no longer near, they were decades ago. I knew that they had forgotten me, and I could forget about their laughter at my expense. They looked small and young in the distance.

I wish we didn’t hold a fear to say what we know is our truth waiting to be said. “I’m afraid, because of the kids I went to school with.” How silly is that? Boy am I glad that sentence is out of my head.

We hold onto sentences like that. I can’t say out loud who I am, what I’m good at, what I love, where I’m going, what I dream, what I fear, what I need, what I hope, because if I say it out loud I might hear and you might respond like the kids did at school.

Imagine if we choose wisely enough to trust and to talk out loud to folks who can see us.

We can change the world — just like that.
–ME “Liz” Strauss

______________
If you’re ready to change the world, send me your thoughts in a guest post. Feel free to take the gorgeous Change the World image up there that Sandy designed back to your blog. Or help yourself to this one.

Change the World!.

Email me about what you’re doing or what we might do. Let’s change the world one bit at a time together. Together it can’t take forever.

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Business and Life: The Rules of the Road

Filed Under Motivation/Inspiration, Successful Blog | 17 Comments

Road to Anywhere
I've been thinking . . .

about the rules of the road that make life flow more easily.

I’m not much for rules.

My husband says “Please don’t tell her ‘Don’t touch.’ She’s just like our son — if you do, then she’ll have to.”

But some rules make sense, like those that keep folks safe as we move in traffic. The rules of the road I’ve learned are simple to share, but often hard to remember. I’m thinking I should write some down now. . . . before I forget them again.

Before I set off, it’s good to know my destination or at least what direction I have chosen. I know I’ll constantly be making corrections, be stopping at times to make sure the plan is still a good one.

I need fuel to keep going. . . .

I need to know whether I’m good at mapping the trip, navigating, or making the journey happen. Hardly anyone is good at all of that. That’s why I need a few hearty traveling companions. The joy of sharing the experience, the people we meet, and the stories we make is the return on the investment..

It doesn’t slow me down when I stop to let someone go first. More often than not something good comes of it. I don’t get where I’m going any later.

When I drive extreme, I can’t pay attention to the details on the way there.

When I think I own the road, people act as if they agree, but they don’t. And they don’t see what I want them to see. They see me acting as if I’m important. In other words,

. . . when I think it’s about me, it’s not . . . It’s about them — what they need. Then I think it’s about them causing a problem, it’s not. . . . It’s about me –thinking I’m something special.

I don’t need a car to know the rules of the road — or the value in them. Even crossing the street, I know it’s best to look both ways first and to hold someone’s hand if I can. It makes the trip easier and adds to it.

And the road itself can take me anywhere I want to go.

What do you know about the rules of the road that you’re on? . . .

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How to Be Alive and 10 Ways to Celebrate It!

Filed Under Motivation/Inspiration, Successful Blog | 38 Comments

Give It a Try

silhouette of girl splashing water at sunset

Oh yeah, science has defined and described life — no disputing that. It’s that time that occurs between birth and death that we fill up with breathing, eating, sometimes sleeping, preserving the species, and whatever thoughtful and mindless else we might devise.

To get beyond the state of being to having meaning is an art and a craft. The trick is finding the space between the literal and the figurative.

If you want to give it a try . . .

How to Be Alive

In some ways, being alive is a mystical balancing act. It takes thinking and feeling about ideas, things, and people. Actually being alive is deliberate and spontaneous. It’s getting all systems go while being totally still. It can be done. I’ve actually met people who are alive!

Here’s a way to give it a go.

  • Check your life signs. Even though working lungs and a beating heart are clear necessities of living, most of us hold our breath and lose our hearts when we’re overwhelmed. We crawl up into our heads and forget who we are.

  • Know that you can’t get a life — you’ve already got one. If you don’t have one, you’re not reading this.

  • Bring things to life. Be there and show up with all that you are. We get back what we invest.

  • Hold onto your wonderful memories, but let go of the rest. Keeping too much makes us less, holding onto less makes us more.

  • Work hard to reach for your potential, but be easy on yourself. We all need love — our own most of all.

  • Be true to life. Listen to what you knew when you were born. We start out wise, authentic, and letting the world know we’re here. That’s the part we call spirit. We know. We did then. We always will. It’s who we are.

  • Be who you want to become.

The best part of being alive is that other people find a living soul fascinating and attractive. They come to see what makes a person so energetic and calm. Any life expands with each person who takes part.

10 Ways to Celebrate that You Have One

When we walk back into our own life again, it’s a wonder — we wonder at what took us so long, wonder at things we hadn’t been seeing, doing, being, sharing with folks we care about. The realization can be quite stunning and profound.

It’s breathtaking to be living.


Definitely worth celebrating. Here are some ways to do that.

  1. Whenever you stretch your mind, stretch your body too. The difference is exponential and incredibly cool.

  2. Do something that’s not electronic. Better yet make it something you’ve never done that you do with someone who sees you as you are.

  3. Go somewhere you can’t see anything made by people. Then before you look, close your eyes to listen for the longest while.

  4. Eat something delicious. Go for that “last cookie” feeling with every bite.

  5. Run your hand along a fence or a wall. Sit on a floor. Walk the curb like a tightrope walker would. You know how. I bet you’ve done them all before.

  6. Listen to music filled with images of your history. Seek out and savor the smells and tastes of comfort times in the past. Send a thought to the people who experienced them with you wherever they are. They’re not gone, if you remember.

  7. Test drive your body like a two year old who just got brand-new shoes.

  8. Run in the grass and fall down on purpose. I bet you did that once too.

  9. Touch wet paint to see how wet it is. Wipe your hand on your pants without a thought. Then send a wish to a guy who did that same thing once, while his mom was watching. Know that his mom didn’t get mad.

  10. Say “I love you” and mean it to someone who least expects it. Then do it again and again. Every time that you do, tell yourself the same thing.

I’m guessing you have the hang of it by now. Being alive really comes down to one sentence.

Live your experiences and experience your life.



We have a whole life of time to do nothing but that. It makes sense, simple and elegant. It’s not hard to be alive . . . once we remember how.

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Related
The Top 10 Ways to Start Living Your Life
Branding: 5 Ways to Help You Find Out Who You Are
How to Recognize a Friend
Personal Identity: What Is Humility?

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Questions to Get Closer to You: Question 3

Filed Under Branding, Perfect Virtual Manager, Successful Blog | 54 Comments

Get Closer to You

This is a series of questions, I don’t know how many. They are the ones I ask when I help folks get closer to their personal identity.

What do you do well that other people come to you for help with?

I’ll answer first to get things started.

–ME “Liz” Strauss
Check out the Work with Liz!! page in the sidebar.

Related
The Finest Way to Introduce Your Brand or Live a Life
Branding: 5 Ways to Help You Find Out Who You Are
Questions to Get Closer to You: Question 2
Questions to Get Closer to Your Brand: Question 1
How to Be Alive and 10 Ways to Celebrate It!

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