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Mastering a Social Media Career

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Are you an avid Facebook user? Do you enjoy keeping friends up to date on your activities with multiple Twitter posts? Do your pins get re-pinned on a regular basis from Pinterest?

You just might be able to turn your love of social media into a career.

Career Options for Social Media Fans

You can begin as a content writer for social media sites and work your way up to manager and finally to strategist.

There are also other jobs in between these options that range from providing the content to organizing it to incorporating social media into an entire marketing strategy.

The different jobs require various experience or education and provide different levels of income.

Starting at the bottom is the content writer that can earn between $14,000 and $60,000 annually based on experience and the job demands. Public relations managers and social media strategists can earn six figures in the larger cities.

How to Get Started

If you want to know how mastering social media can turn into a career, you have to get away from your computer and meet the professionals.

Attend events, conferences, and seminars on social media. Don’t just sit in a corner and listen; use these opportunities to network. Pick the brains of those who are successful to find out what they did to get where they are.

Social media is just beginning to be viewed as a viable career choice. Because of this fact, there aren’t a lot of training guidelines and requirements to go by. Instead, it is more important that you stay updated on changes in the industry.

Know the latest technology and news about social media. You must know them in-depth, understand the newest tools and applications. You must know what is current, but also where social media is headed.

Of course, some standard education will put you ahead of the game.

A background in marketing and public relations or even journalism can give you an edge over the competition.

Perhaps the best advice for people who want to have a career in social media is to develop a strong online presence on social networks.

By creating networks and demonstrating your ability to gain a strong following, you can show your skills to potential employers.

Finding Jobs

Put your contact information on your sites to make it easy for people who stumble across your profiles to contact you. Join groups and establish strong profiles on networks such as LinkedIn to enhance your visibility.

Also, don’t be afraid to approach potential employers.

See a company that you’d like to work for that either doesn’t have a social network nor has one that is ineffective? Send them a message and let them know how you can help them. You have to be able to tell companies why social media is important and why you are the right person for the job.

As social media continues to grow and develop more credibility, more businesses and organizations will increase their interest in it.

This means that there will be more jobs for people like you.

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About the Author: Joyce Morse is an author who writes on a variety of topics, including SEO and social media.

Should You Turn Down a Better Paying Job for Job Security?

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A higher paying job can bring a positive change to your life. However, it may not necessarily be a better job option if you are not confident that you can keep it for a long time.

If your current job or another job offers better security, you may want to think twice before diving headlong into the more lucrative job.

Here are the pros and cons of turning down a higher paying job for job security:

Pros of Choosing Job Security over Higher Pay

Lower Risk of Losing Your Job

A high paying job is generally more sought after, and therefore, it may offer lower job security.

If a company is willing to offer a high salary for a certain position, it should not have difficulty finding suitable candidates.

As such, there is a higher chance that you will be replaced if you do not meet your employer’s expectations satisfactorily. Sticking to your current job or getting a secure job puts you at a lower risk of losing your job.

Less Stressful

Salary is usually determined by job requirements and responsibilities.

If you decide to take a better paying job, you have to be prepared to assume greater responsibilities.

Playing a more important role and working in a new environment can make you feel uncertain, anxious and worried, and contribute to your stress level. Stress can affect your work performance and make it more difficult for you to hold on to the job.

If you feel that you will be more comfortable staying in your current job or getting a less stressful job, it may be a good idea to turn down the higher paying job.

Enhance Your Resume

Being employed by a company for a long time shows that you are a loyal employee, and it will make your resume look better.

If you cannot hold on to the high-paying job for long and have to look for another job, it may give your future interviewer the impression that you are a job hopper.

Also, if your current employer is not happy with your decision to leave the company, he or she may not give you a good reference.

Cons of Choosing Job Security over Higher Pay

Miss Out On an Opportunity to Improve Your Quality of Life

Getting a higher paying job enables you to meet your financial obligations more easily and improve your quality of life.

If you have a family, you can provide a better life for your spouse and children, and enjoy greater financial peace of mind. However, the improved financial situation may not last long if your new job is not secure.

Give Up a Possible Chance to Advance Your Career

The higher paying job you are offered may be a career advancement opportunity.

Other than offering a higher salary, it may also provide a chance for you to learn and perform higher-level tasks or assume a leadership role. It may be your dream job if you are able to hold on to it.

Making the wrong career move can have a negative impact on your life.

Just as many smaller companies worry about their small business reputation, those job hunting and/or changing careers need to be resolute to the fact that different jobs offer different possibilities.

Make sure you weigh the pros and cons above before you decide whether you should accept or turn down a higher paying but less secure job.

As a professional, what is more important to you in regards to a career, your salary or your security?

Photo credit: thinkbigmagazine.com

About the Author: John McMalcolm has written a wide variety of blog posts and articles for many websites, from resume tips to running a small business.

Why working for charity is not your average day job

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By Sophie Ponting

It’s not every job that offers you the satisfaction of knowing that the hard work you put in every day is making a real difference to those less fortunate than yourself, but that’s the feeling that comes with working for a charity. Whether it’s as a fundraiser, administrator, or even marketing for a charity, the opportunities for work in your particular area of expertise whilst sticking to your moral values are endless.

According to the UK Charity Commission there are 180,000 registered charities in England and Wales alone, and while many of the workers at these charities carry out their duties as volunteers, there are also quite a number of reasonably well paid charity jobs on offer at many of the larger organisations.

Here we’ll take a quick look at some of the pros of working for a charity

  • Improve the quality of life of those that need it most
  • Contribute something worthwhile to the community
  • Tremendous job satisfaction in seeing the results of your work
  • Work in a not for profit organisation setting you apart from more money oriented workplaces
  • Gain valuable experience as a graduate – pro bono internships are regularly on offer at many charities

Job diversity is also a key factor for many that choose to pursue charity jobs and here are a couple of the areas within your everyday charity with many job opportunities.

Fundraising

The role of fundraiser is one of the most important roles within any charity. They are quite often seen as the public face of the charity and their duties are quite extensive and can cover anything from organising traditional street collections to liaising with major businesses to encourage corporate donations.

Marketing

Marketing is where many businesses fail and charities are no different. Raising public awareness of a charity is key to its survival and a good marketing department is essential. With marketing being such a large component of a successful charity there are many roles available such as campaign managers, press officers, and brand managers, to name but a few.

If a change in career is something you are considering, then taking a step into the world of charity work could be the most rewarding career choice you will ever make. With vacancies that are numerous and varied, and a level of job satisfaction that is second to none, it’s easy to see why working for a charity is not like your average day job.

Author’s Bio: Sophie Ponting is a keen volunteer for a well known UK charity as a hobby and is interested in helping out others and fundraising events. Her original interest in this came due to her association with TPP Not For Profit – UK Charity Recruiters, where she is based in London.

Is Your Career Better Off From a Year Ago?

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As you sit in your cubicle or wherever you call home to your career, are you better off today than you were a year ago?

While that question should not be too hard to answer, you may in fact find many people who have trouble quickly saying yes or no. In many cases, they may need time to add up all the factors that go into answering such a direct question. So, let’s take a minute to look at some factors that could influence your ability to answer such a question. Among them:

* Are you making more money in your job than you were last year at this time?

* Are you putting in the same amount of hours, less, or possibly more hours?

* Are you advancing up the career ladder at work? If not, what do you see as a reasonable timetable for such a move?

* Are you being given more responsibility in the workplace? If so, do you feel it could lead to the above mentioned career move?

* Are you feeling more secure in your role or do you think a layoff or even firing could rear its ugly head?

Many Workers End Up Being Complacent

With a number of factors to consider, just where is your career today from where it was a year ago?

For many workers, they are just happy to have a job in today’s challenging economic climate, worried that even asking for a raise could lead them to an early exit to the unemployment line. Many of those same workers also fear that complaining about conditions at work could also land them in trouble.

In the event you have been self-employed for a year or more, how does your business stack up today to where it was last year at this time?

Have you taken on additional clients? Have you been able to either break even or even make a degree of profit from a year ago? Lastly, have you gotten to the point where you’re not having to put in 60 to 80 hours a week to get the job done?

Whether you work for others or yourself, it is a good idea from time to time to conduct an assessment of just where you are in your career.

To just go through the motions does you no good, nor will it do anything positive for your employer.

Be cognizant of where your career is going, not afraid to ask if you are better off now than you were a year ago.

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About the Author: With 23 years’ writing experience, Dave Thomas covers a variety of business topics, including how to find the best used cubicles for your office space.

 

5 Ways to Kill Your Career on the Internet

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When you turned the calendar into 2013, did finding a new job rank among your top New Year’s resolutions?

As many individuals have discovered over the last few years, jobs are precious and few in this day and age. And in many cases, all it took was sending the wrong message out on the Internet to turn their life upside down.

Given that factor, here are five things you ultimately want to avoid doing while online at your present job:

1. The dreaded comment – It just takes one tweet or share to essentially put you on the Titanic, that is when it comes to staying afloat in your current job or one you are applying for. While a comment about your current boss or an ex coworker may seem innocent enough to you, it can spell doom for your career. Many companies in this day and age preach office culture, that is a culture where everyone pulls together, works as a team, and has each other’s backs. If you are seen as possibly being a loose cannon, someone who talks behind the backs of your boss or those you work with (especially via social media), the company may think otherwise about keeping or hiring you;

2. The ill-advised photo – Just about everyone likes to have fun, but that photo of you more than a little inebriated at the last office Christmas party, well it is not going to win you many points, especially once your boss or potential employer sees it all over Facebook. While your employer wants you to have fun outside the office (including office functions), they also expect you to keep some level of decorum. By splashing the photo on social media, you could lead some clients who know you to perhaps reconsider doing business with you moving forward;

3. The moment you forgot to turn off your office computer – Many employees find themselves busy at work, but sometimes they sneak in a little job hunting here and there. According to a 2012 CareerBuilder study of more than 1,000 Americans, nearly 75 percent of individuals define themselves as actively looking for a new gig or would be open to new possibilities. Meantime, close to 70 percent of employees claim searching for new jobs is part and parcel of their normal routine, with nearly one-fourth of them doing it at least once a week. In the event you are one of those types of individuals, do you ever leave an online job application and/or your online resume on your computer, go on a break or forget to turn your computer off at the end of the day, then realize such information was sitting there for anyone and everyone to see? You would be surprised how often it actually happens, so never leave yourself vulnerable to such an embarrassing and potentially job-killing moment;

4. Those you keep company with – Even though an employer can’t order you who to follow or befriend on social networking sites, it is not advised to be “hanging” with the wrong crowd. If you are following or befriending a number of questionable sites (i.e. gambling, porn, racist commentary or images), it certainly does not paint you in the best light as to rising up the career ladder at work. Yes, you are free to pick and choose who you want to chat with on social media sites, in online forums etc., but unless you lock your specific pages, they are there for all the world to see;

5. Those sites you should never visit – Finally, whether viewing it on your office computer or your mobile device, looking at certain non G-rated sites (pornographic to be exact) while on the job can be the kiss of death. Not only is such a move potentially going to land you in hot water with the boss, but it could even land you in a precarious legal position. In a day and age when political correctness has taken center stage, another employee could file a harassment suit against you and the employer, saying they were offended by what they saw you viewing online. If that happens, you give your boss a good reason to discipline or even terminate you, so avoid the risk altogether.

With all that you have riding on your career, avoid making a silly mistake that could leave more than just your computer crashing.

Photo credit: atlanticwire.com

About the Author: With 23 years’ writing experience, Dave Thomas covers a variety of career and small business topics, including how to remove personal information .

Be Visible but not Annoying

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by Patty Azzarello

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Invisible doesn’t work

Good work does not stand on its own.

But if you are annoying in the way you pursue visibility, you are also not doing your career any favors.

Visibility is not selfish

Visibility is not just about you. Your visibility is good for your team and your business. People with visibility get more done. Get over thinking you are on the high ground by refusing to pander to politics, because you believe good work should speak for itself. Maybe it should, but it doesn’t.

If you remain uncomfortable with visibility, you remain invisible. So even though you keep delivering great work consistently, you will be disappointed by the lack of recognition, appreciation and rewards you receive.

Get more done

And you’ll also have a harder time getting resources and support for what you are trying to do. No one is comfortable giving great projects and big budgets to people they don’t know.

Visibility = progress for your business and your career.

1. Visibility for Real Results

Annoying: Go for publicity without results to back it up.

I am never advocating visibility INSTEAD of results. It’s always about great work and results FIRST.

You never want to be seen as managing your career more than you are doing work. (We all know and wish bad things for those people.) You don’t ever want to be viewed political with no substance.

Valuable: Be seen as doing and delivering high impact work.

The being seen part is as important as the high impact work. As long as you base the visibility on actual work that delivers value, there is nothing hollow or shallow about it.

2. Visibility with Executives

Annoying: Stalking Executives

Don’t talk to an executive when he has to go to the bathroom. I have seen people keep executives outside the door to the bathroom, and refuse to let them in. How much are they really going to listen to you at that point?

Don’t corner them at parties to pitch your agenda or complain about your issues. They are at a party. Don’t drag them down, they get enough of that when they are not at a party.

Don’t Blame them for things, with no proposals for improvement – Don’t bleed all over an executive about how everything is screwed up in their business, and think your analysis will make you look smart. If you have a complaint, have a proposal. Otherwise you are just annoying.

Valuable: Have a good reason to connect with an executive.

Pay attention to what they care about. Give them positive feedback or valuable inputs to solve issues or expose opportunities. Share a personal point of interest. Don’t start with an ask.

Have them know you as a person, not just a climber. Update them briefly when your work matters to THEM. And be careful that your work actually matters to them before you go on about it.

3. Visibility at Important Meetings

Annoying: Don’t go to meetings just to be seen.

The important people at the meeting notice if you have no function or reason for being there, and subtract points from you career. It backfires.

Valuable: Do high value work. Tune your job to deliver more value over time. Be the reason for an important meeting to happen around your work. Find ways to make that work visible in other ways.

4. Visibility based on truth.


Annoying: Never take credit for work you didn’t do.

You may get a blip of visibility, but it will backfire because it is not real. You get no real benefit from promoting yourself on any false foundation. Ultimately people will see right through it.

Valuable: Make other people famous.

Give credit to other people for good work that they did. The great thing about this is that you still get the visibility for doing the communicating. When you give the credit where it is due, based on the truth of who did the high value work, you get recognized for cultivating stars.

How have you seen people get this really right or wrong?

Let’s hear your best stories — the good, the bad, and the ugly in the comment box below!

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Patty Azzarello works with executives where leadership and business challenges meet. She has held leadership roles in General Management, Marketing, Software Product Development and Sales, and has been successful in running large and small businesses. She writes at Patty Azzarello’s Business Leadership Blog. You’ll find her on Twitter as @PattyAzzarello

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