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Turn Procrastination into Business Building Ideas

March 19, 2012 by Liz 11 Comments

You Know You’re Procrastinating When . . .

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. . . cleaning the refrigerator takes on a new and miraculous sense of urgency with a heavenly glow.

Go ahead give in and do it, but don’t lose to procrastination. Turn that refrigerator chore into an exploration for ideas. Here are three things you might think about.

  • What is your customer experience of the products that you are tossing out? Can you use those experiences to seed an article for your blog?
  • Refrigerators are filled with products. How do the companies who make those products promote them? Can you rethink any of their ideas into ways to promote your business or your blog?
  • Is there a brand in there you are attached to? What do you value about that brand? Can you put those thoughts and feelings into words? How can you use that brand value you feel to strengthen your personal brand and the experience people have when they meet you?

Procrastination just became an idea session, and on top of that you’ve cleaned your refrigerator! That’s productivity where you could have been doing what I’ve done — standing in front of an open refrigerator door thinking about how the light goes on and off.

Bet you can think of more ideas to find inside of that Big Box. How about sharing some with us?

–ME “Liz” Strauss
Work with Liz on your business!!

Filed Under: Idea Bank, Marketing /Sales / Social Media, Successful Blog Tagged With: bc, business growth, ideas, LinkedIn, personal-branding

Whose Values, Rules and Ideas Are Running Your Life and Your Business?

December 6, 2011 by Liz 14 Comments

Other People’s Values, Rules, and Ideas

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We all grow up to be leaders on someone else’s path.
That’s not a bad thing, but it’s a reality that builds our world view.
We need to learn how the world works … how to stay alive, how to access food, how to win respect, influence, and trust. The first values, rules, and ideas we learn teach us that. They set a foundation for building character, setting boundaries, and making decisions for ourselves.

Our First Values, Rules, and Ideas Come From Our Family

Most of us are born into a top-down organization called a family. Our parents (or older, bigger significant others) teach us about good and bad behavior. At the same time we literally find our hands and our feet. Before we learn to talk, we know some things work and others don’t. We’ve already figured out whether a smile or a crying fit gets us what we want. If we didn’t know that, we’d have died of hunger. As we find our way to standing in the world, values, rules, and ideas help us find the place for our feet.

Family values, rules, and ideas start simple. They come from our caregivers. They sound like “Love your brothers, Don’t take what’s not yours. Don’t hurt other people. Don’t yell indoors. Be nice. Do well by doing good. Think.”

We learn to navigate when those values, rules, and ideas conflict.

When my older, older brother was three, he tried to put his hand in the sugar bowl. My mom reached out to slap his hand.
My dad said, “Wait!” Then he turned to my toddler brother and said, “You won’t do that again, will you?”
My older, older brother agreed. But the very next day, he tried the sugar bowl again and my mother slapped his hand.
He said, “I’m going to tell Daddy you did that!!”
My mother slapped his hand a second time and said, “Now you can tell your Daddy I did it twice.”

We learn early to sort whose values, rules, and ideas are more powerful.
It’s a self-preservation skill.

The Next Values, Rules, and Ideas Come From School

At school, we learn to be a leader on someone else’s path. We learn values, rules, and ideas that engage us in a manageable way. Some kinds of creativity and leadership are rewarded because they help the school run better, faster, easier. They give the school more meaning. They make it more fun. Other forms of leadership and creativity are brought back onto the path, because they make things harder to manage. Some behaviors don’t fit.

Conflicting values, rules, and ideas come from the same source.
Some sorts of curiosity are good. Some sorts are disruptive.
Asking why is eager participation in some situations and defiance in others.
Some sorts of helping others are applauded. Other helping is called cheating.

It’s good to ask what would happen if you don’t brush your teeth.
It’s not so good to ask what would happen if you don’t go to “time out” when the teacher sends you there.

Add the exponential complication of the values, rules, and ideas of our peer group.
The simple values, rules, and ideas require interpretation as we get older.
We learn that some rules interpret our actions by what that action “most often means.”

We graduate and fit ourselves into yet another set of values, rules, and ideas.
The more people we meet, the more complicated the values, rules, and ideas become.

Why We Trust Other People’s Rules

The tricky thing is the way our brains build abstract thought. We construct our understanding of values, rules, and ideas through experience. We construct our world view, our basis for making decisions, the same way we construct the idea of blue — it all starts with someone else’s idea of what blue is. We learned our idea of blue by trial and error.


What color is this?
Blue.
No, honey, it’s red.
What color is this?
Blue.
No, dollface, it’s green.

We learned blue by learning what’s not blue at the same time.

We learn what to do by learning what not to do — by doing things wrong — by finding out that our inclinations and instincts have lead us astray.

We learn to trust other people’s values, rules, and ideas more than our instincts.
That’s a problem.

Most of us don’t realize where doing that.
That’s an even bigger problem.
In fact, it’s dangerous — so dangerous, it can cost us our life.

Whose Ideas, Rules and Values Are Running Your Life and Your Business?

How many of your decisions come from habits set years ago and never challenged. If you’ve been feeling like you’re not on the right path, I’m betting it’s because you’re working under some old rules — rules that don’t fit, rules you don’t need.

What are the values, rules, and ideas that run your life and your business? Who inspired them and are you ready to decide which are your own?

Be irresistible.
–ME “Liz” Strauss

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Filed Under: Marketing /Sales / Social Media, Motivation, Successful Blog Tagged With: bc, decisions, ideas, LinkedIn, rules, Strategy/Analysis, values

8 Ways the Creative You Can Make Money Online

November 30, 2011 by Guest Author 5 Comments

A Guest Post by
Rachel Carlson

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More Creative Ways to Make Money Online

Let’s face it – money is a huge concern for people these days. According to MSNBC, about 6.5 million people in the U.S. were working two jobs in 2010. The fact that you’re reading this article probably means that you’re looking for your own second job, or at least some supplemental income. Well, the Internet certainly provides many opportunities and advantages when it comes to making money. For example, many people are familiar with tactics such as flipping vintage items on eBay or Craigslist, taking advantage of the “one man’s trash, another man’s treasure” adage. There’s also the very common practice of freelance writing for sites like eHow and WiseGeek.

But there are other, more creative, possibly even fun ways to make money online. Very few of these solutions will provide you with the amount of cash that a second job would, but you’ll also be saving time and money by working at home. Think about it – there’ll be no cost of commuting or going out for lunch every day. And if you’re lucky enough to have something approaching a clear wireless internet 4G connection, you can “work” from anywhere at any time on a laptop or even a smartphone. So stop worrying and start getting creative:

1. Sell Video Game Money

Are you an avid World of Warcraft player? Why not monetize those hours of playing by selling some of your gold for real-world money? There are several sites that will pay you actual cash for your WoW gold; alternatively, you could just contact other players with offers on your own. Also, if you’re not too attached to it, players have been known to sell their accounts for hundreds and even thousands of dollars. Similar things can be done in the game Second Life. Also, if you’re planning on spending time playing Diablo III when it’s released, take advantage of its innovative real money auction house.

2. Sell Stock Photos

Get out the camera – pictures that you take can be contributed to services like iStockPhoto, Stockxpert, Fotolia, Shutterstock, Dreamstime and Clustershot as stock photos that are available for public use. Every time someone downloads one of your pictures for any reason, you get paid. The money results are often miniscule until your picture receives hundreds of downloads, but success isn’t uncommon. According to ABC News, this photo has already earned the photographer over $10,000.

3. Sell Items on Etsy

Etsy is a place where anybody can sell their handmade or vintage items. This includes jewelry, clothing, accessories, housewares, pet supplies, toys, decorations, and many other categories. It has become an extremely popular site for buyers who are looking for unique items. So, do you knit in your spare time? Maybe you have metalsmithing skills that you’re not putting to use. Any unique product that you can hand-craft can be sold on Etsy. And people are buying – $45.8 million of goods were sold on Etsy in August of 2011.

4. Become a ChaCha Guide

Have you used ChaCha? Basically, it’s a service that allows you to call or text with a question that will be almost instantly answered by a knowledgeable guide. Now, this “guide” is usually just looking up the answer on the Internet, but they do have to be pretty creative, as ChaCha has been known to receive some fairly outlandish questions (i.e. “How much wood could a woodchuck chuck?”). So, if you want to increase your Internet search skills while gaining knowledge in just about any subject, consider becoming one of these guides. The pay ranges from around 2 cents to 20 cents per answer, but if you work quickly you could earn a decent amount of spending money.

5. Blogging

Starting and maintaining a blog takes a lot of work, but it’s potentially more profitable than any other suggestion on this list. You’ll first have to decide what your blog will discuss. If you’re just looking to make money, you could focus your blog in a niche industry that allows you to attract advertisers and affiliate relationships, as well as allowing you to make sales yourself. You’ll then have to decide on a blogging platform, a domain name, and a hosting service. You’ll also need to start regularly creating content and keeping your site updated. Performing SEO and link building doesn’t hurt either. After all this, it can still take quite a while for your blog to ever start making any money (it might never), but there are plenty of success stories showing that people can make a lot of money when blogging.

6. eJury

eJury is a site where trial attorneys try to get a feel for public opinion regarding a case. It helps them evaluate their evidence, choose jurors, and make compelling arguments in the court room. Here’s how it works: after registering for eJury, you’ll occasionally be sent an email asking you to examine a mock trial. You’ll have a specific amount of time to complete the questions, after which you’ll be paid $5-$10. Doesn’t seem like much money, but it’s not much work either. Here’s an example of an eJury mock trial.

7. Do Some Freelance “Geeking”

If you’re looking to make money on the Internet, chances are good that you already have some experience with coding, web design, or SEO. If this is the case, why not offer your skills up to small businesses that are trying to make it on the web? Contact small businesses about building web sites, or just offer to help them implement a shopping cart, redesign their site, etc. You’ll need to be able to build trust with clients before you can start, so be sure to have a professional resume and portfolio ready. A site like Warrior Forum can help you find this type of work.

8. Enter Logo Contests

Are you a budding graphic designer? You’re probably already aware of the competition in this field, but it never hurts to submit some of your designs in for contests to get a chance at winning some cash. You’ll be building a portfolio and networking at the same time. So, be sure to check out sites like 99 Designs, which has hosted over 100,000 contests and has awarded over $25 million to designers.

—-
Author’s Bio:
Rachel Carlson is a writer and student that works from home. While she spends a lot of her time writing, she also helps different companies like Clear Wireless with gaining exposure through various blogs and websites. She has recently started a new Twitter account and is finally going to give it a real shot. She can be followed at @carlson_rachel.

Thanks, Rachel!

—-

Be irresistible!
–ME “Liz” Strauss
Work with Liz on your business!!

Buy the Insider’s Guide to Online Conversation.

Filed Under: Business Life, Marketing /Sales / Social Media, Successful Blog Tagged With: bc, ideas, LinkedIn, working-at-home

Find the Genius in YOU — Stop Believing in the Box

October 3, 2011 by Liz Leave a Comment

There Is No Box

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That box that everyone talks about — the one that we’re encouraged to think outside — came to be without a thought. No one decided or built a process called “Thinking Inside the Box.”

It was an accident, a management issue.

It’s easier and more efficient to run a school or a corporation of people when we teach, talk, and manage to the group.

Can you imagine how chaotic a school or a corporation would be if every student or every employee got to decide on his or her own creative version of “what works”?

So how can we bring leadership to every level and not ignite a mess that makes things worse? In the name of management, we build a bias toward one way of thinking in a sea of creativity.

Find the Genius in YOU — Stop Believing in the Box

When many of us weren’t looking, we learned about looking:

  • how to look at things the way other folks do particularly at the things our teachers revealed.
  • how to solve problems and show our work — or how to work them out the way we were shown.

We learned useful and appropriate skills for working in top-down managed groups:

  • to finish the calculation to the deadliest detail even though we already knew the answer wouldn’t solve the problem we were trying to solve.
  • to paint by numbers,
  • to color inside the lines,
  • to keep our curiosity inside the comfort of the teacher, the goals of the curriculum, and the norms of the group.

Within those boundaries our thoughts were caught much like a mime stays inside an invisible box.
And like the invisible box that the mime pushes and touches. The box that we think inside isn’t real.

The way to start thinking outside the box is easy enough — stop believing in the box.

Life Without the Box

The biggest problem with thinking inside the box is that for the mostpart, we’re relying on a model we learned, and so when we “show our work,” we’re really showing how someone else figured it out it.

Life without the box opens us.

New mind channels become available — creativity, flexibility, fluency, elaboration, and original thought. We break the habit of always doing “someone else’s work.”. The resources of your brain are freed up. Even better, it’s more fun, once you get used to it, because thinking outside of the proverbial box involves playing with ideas not just thinking.

DaVinci knew it.
Einstein knew it..
Lots of folks with divergent hair do it.

Most inventors only find the inside of the box to test things after they’re through seeing what they can do. Nothing new is achieved or gathered by staying where everyone else is thinking. And when we do get out of our usual ways of thinking, we land smack dab inside our own genius.

So let’s get on with getting out of it so that we can get into it.

Here’s one way to find the genius in you …

Even new creative, flexible, fluent, elaborative, original thinking needs structure. Let’s use a problem-solution format.

  1. Pick a problem.
  2. Move outside it. You can’t really see a situation when you’re part of it.
  3. Identify your greatest weaknesses.
  4. Look for how those weaknesses provides openings … Ask yourself “how can this weakness be a strength?” If your back is against the wall, no one can sneak up behind you. If you’re smaller, you’re more agile. If you’re unconventional, you’ve got surprise on your side.
  5. Leverage all of those new found strength into a single unexpected opportunity.

So, if you’re ready, I am. Enough with this introduction, let’s let the games begin. Everyone can think like a genius. It only takes a little practice, and a firm commitment. Throw away the darn box.

Put together your best out of the box thinking to find the strongest opening. Then check it against what a traditional in the box thinking would do to shore up any inconsistencies. That’s how to use your genius thinking to reveal opportunity.

Is inside or outside the box more comfortable for you?

Be irresistible.

–ME “Liz” Strauss

Related Articles:
Introducing Power Writing for Everyone
Don’t Hunt IDEAS — Be an Idea Magnet
SEO–Five Traits of Relevant Content

Filed Under: Inside-Out Thinking, Marketing /Sales / Social Media, Successful Blog Tagged With: bc, genius thinking, idea, ideas, LinkedIn, management, Strategy/Analysis

Train Your Brain to Generate Ideas When You Need Them!

August 30, 2011 by Liz Leave a Comment

Stop Stopping the Ideas from Coming

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Walking, pacing, staring at a blank page, tearing at your hair, and wishing you could be just about anywhere that isn’t this place … the place where you need an idea and your mind is a blank.

The adrenalin is pumping. Mental sweat is dripping. You hear the sound of your own breathing and the irritating tick, tick, ticking of a clock — though every timepiece you own is digital.

Your mind is working overtime to find irrelevant attractions and less than useful distractions keep interrupting any chance of a reasonable thought that appears. One unanswered question — How will I ever get this done? — is from every direction neutralizing any chance of a new thought.

It’s not that you’re out of ideas.

It’s that you need to stop stopping them.

The RAS — Our Brain’s Stimulus Management System

Ever noticed that the best ideas come when you’re least trying to have them? Great ideas show up when we’re falling asleep, taking a walk or a shower, unpacking boxes and boxes, or sitting outside watching people and clouds go by.

Times like those, ideas seem to be everywhere.
But when we need one, we can seem to see one anywhere.

The problem isn’t that we don’t have anything to stimulate ideas! The problem is that we have too many things! Really.

Everyone has plenty of what they need to get ideas growing. The key is knowing how to work mindfully rather than on adrenalin.

The stimuli that get ideas growing are continuously and constantly bombarding our brains, specifically our subconscious. They come at such a rate that, if our brains let them all in, we wouldn’t be able to pay attention to anything — we’d be distracted by blinking, how it feels to be walking. the sound of our breathing, or the feedback of the chair where we’re sitting.

To keep our brains efficient, we come equipped –- at no extra charge –- with a stimulus management unit called the Reticular Activating System (RAS). The RAS is a valve-like screening device at the base of our brains that filters out most of the unwanted stimuli. Think of it as closed door gateway that allows only useful information into our conscious brains.

Unfortunately that same RAS gateway can close access to the great ideas that we’ve been reaching for. The more adrenalin we have flowing the more it’s likely to be closing.

The good news is that the RAS can be trained.

Train Your Brain to Generate Ideas When You Need Them!

Anyone can increase the number of useful ideas they have. The art is in training our minds to see the ideas and pull them in before our thoughts edit, deflect, or vaporize them.

The best way to stop stopping the ideas from coming is to teach yourself how to keep the RAS open. Here’s how to how to practice using the filter the way you want.

Still yourself — mentally and physically. Spend a few minutes a day in stillness. Practice stillness so that you get good at it. Use that still time to develop these three process models. These ways of thinking keep the filter focused on finding the opportunity in a problem or a new idea from an old one.

  • Change points of vision. View the question from the inside out, vertically, laterally, at the detail level, and the aerial view.
  • Change your value system. Imagine the suggestions that you might get from a designer, a composer, a writer, a mathematician, a coder, a dancer, a chef, and understanding friend. Then do it again from the view of an employee, a vendor, a partner, a stockholder, a CEO, and a competitor.
  • Change your scope and sequence. Tinker with ideas and viewpoints to stretch them, bend them, reconstruct them into solutions that fit and work perfectly in specific situations. Make it bigger, smaller. Make last shorter and longer. Take out crucial steps and put them in a different order. Add something that doesn’t belong.

If you get in the practice of thinking during stillness, you’ll find that when you need ideas in a hurry, you can stop, be still and get them.

And

None of your decisions will be reactions to a crisis.

Have you ever tried anything like this?

Be irresistible.

–ME “Liz” Strauss
Work with Liz on your business!!

Buy the Insider’s Guide to Online Conversation.

Filed Under: Motivation, Successful Blog Tagged With: bc, ideas, LinkedIn, Motivation/Inspiration, sex education, social-media

5 Creative Ways to Faster More Effective Problem Solving

August 8, 2011 by Liz Leave a Comment

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Whether we realize it consciously or simply move through process without thinking, the act of getting new ideas is an act of problem solving. We don’t have something we to do something we want to get done. The idea is the solution. But like finding lost keys or finding a job, the solution is always in the last place we look … mostly because we stop looking once we’ve found our solution.

On the first day back from vacation, getting into the rhythm of solution thinking might take a little more creativity than most days. Yet, in a short work week, we need to get a faster flow and wider choice of ideas in less time than usually. One way bring the vacation experience into the workplace and have it help us is trying what we learned to do as kids (often to explain our failures) — make up fantastic stories — with a little practice we can use that same ability to push us to faster success in problem solving. Here are a few techniques that will help you do that!

  1. Look for the questions presented not the answers. When we’re looking for ideas, we focus too narrowly over answers. Turn into a 3-year-old and ask relentless questions. What are you doing? What’s a blog post? What if you wrote it as another person? Suppose an alien kidnapped you just when you started writing? Use the questions to move your brain into the ridicucous and when you’re sure you’re there. Then work on the problem.
  2. Get obsessed and curious about one detail. The one weird detail of leaf on tree that is an entirely different color raises curiosity that leads to questions. Make up several stories that answer the curious question. The solution to your problem may occur to you as you explore the stories that you’re spinning.
  3. Take a vacation in your mind. Get some perspective by being reflective. Take your question with you as you imagine yourself in your most favorite habitat — on the beach, skiing, in a beautiful forest, In 5-star restaurant with a fabulous view — maybe even the edge of the Grand Canyon or under a starry night. Give yourself a mental that allows your ideas to expand and grow.
  4. Use music to go back in time. Put on it on softly and remember who you used to be. Ask yourself what would that you be thinking was important about current events and situations? Have a conversation with the person you once were about the problem that you’re now facing. Think about the most interesting characters — artists, writers, musicians, dancers, engineers, coders, designers, contractors, mathematicians, boring teachers, and bartenders — who you’ve shared your life with. How would they approach the puzzle you’re facing?
  5. Turn your situation into a disaster movie. Take the problem to world-ending proportions. Invent an action hero to save the world by delivering the solution you need at the very last second.

The process of linking your ideas into an ordered sequence of curious questions or an amazing plot line breaks down the false barriers that prevent us from seeing other ways to approach the answers we’re needing.

Which of the five ideas seems most up your alley?

–ME “Liz” Strauss
Work with Liz on your business!!

Buy the Insider’s Guide to Online Conversation.

Filed Under: Idea Bank, Inside-Out Thinking, Successful Blog Tagged With: bc, creative-thinking, ideas, LinkedIn, solutions

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