I’ve been thinking . . .
about my sense of urgency.
When I was a publisher, I placed a high value on my sense of urgency. Everyone in my book of “those who are good at this” had a sense of urgency about the work we did. We tried to trim any schedule while still delivering top-notch quality.
Urgency is a highly personal relationship between a person and the work. It is a decision on how quickly something needs to be done in order to be done well.
Urgency means meeting the schedule with outstanding work.
Urgency means coming in early so that the next guy has more time to do what he needs to do.
Urgency means focusing on the task at hand, focusing to do it well on the first and only try.
When you work on unrealistic schedules that drive revenues that support your paycheck, urgency is value that is worth cultivating.
I taught my team in publishing that urgency is a merit skill.
Then I came online. I found it unfortunate and frustrating that folks didn’t seem to have a sense of urgency. I heard my urgent voice saying why don’t folks care that things slip and take longer than they need to?
Then I looked again at my sense of urgency. I started to realize that I had learned to be urgent about everything. Everything must get done. There were musts and shoulds, where I needed none. When I unpacked the word urgency I found the words responsibility, control, and oh no! . . . oh yes! stress.
Over time, I’ve adjusted my steps to walk when I don’t need to run.
I’m urgent only when time makes a real difference to the outcome.
I wish I had been a blogger before I was a publisher. Having known this would have made me a better manager.
Sometimes I truly do need a sense of urgency Sometimes I truly am better off without one.