By Kayla Matthews Employee evaluations can be one of the best ways to get reliable data on your team’s strengths and weaknesses. They also build regular communication between management and staff. However, these meetings are […]
Recent Posts
How Businesses Can Create an Ethical Culture in the Age of Technology
By Kayla Matthews In a world where big tech companies like Google can store more data on its users than most can imagine, technology seems to change faster than we can ask the right questions. […]
3 Signs Your Company Needs Financial Assistance
The warning signs can be easy to spot or a bit murky. That said do you know when things are pointing towards your business needing help? While many go through some challenges at times, being […]
What to Do When Your (Personal) Social Media Content Has Been Stolen
Social media has become the top way for brands to increase awareness of what they’re doing, from promoting new products to interacting with customers. Experts encourage entrepreneurs to regularly post high-quality content in the hopes followers will […]
4 Ways Your SMB Can Invest in Technology
By Kayla Matthews Spurred by new breakthroughs, technology is growing at a rapid pace, reshaping the way customers shop and how businesses are run. Right now, technology is more important than ever for small and medium […]
9 Practical Work-at-Home Ideas For Moms
According to the U.S. Census Bureau figures, some 5.6 million mothers, or nearly 1 out of 4, have opted to abandon their jobs to be with their kids. More and more are preferring the stay-at-home […]
3 Keys to Better Brand Marketing Starting Now
Would you say you are doing a good job of marketing your brand to consumers? Some companies are spot-on when it comes to marketing their brands. For others, they have some work to do. With […]
Should Your Office Go Green?
By Kayla Matthews Environmental friendliness is increasingly popular topic, and more and more businesses and consumers are coming to value sustainability and green practices. Business that want be eco-friendlier can use sustainable policies and practices to […]
Automakers Need to Continue Marketing Driving Safety
With so many vehicles on the road, it is no surprise that there are opportunities for accidents to occur. When they do, they can be of the minor variety or quite serious. With that in […]
7 Content Marketing Mistakes to Avoid
Content is the bread and butter of any good marketing strategy. While it should never be used alone, it should be one of the primary focuses for any style of business of website. This is […]
How to Cultivate a Happy Work Environment
By Kayla Matthews Businesses experience ups and downs throughout the years as a result of many different factors. Profits might decrease because of a sinking economy or clients may prefer to take their business elsewhere […]
30 Ways to Thank Your Employees for Their Hard Work
By Kayla Matthews Running a company or department is no small task, but making time for employees is always essential. The mark of a good leader is one who encourages and inspires — aim to […]
Is It Time Your Business Had an App?
Have you been tossing around the idea of an adding an app to your business? If you said yes, you are by no means alone. That said it is important that you take some time […]
What Is Ergonomics, and Why Is It Important for Productivity?
By Kayla Matthews Some may ask why is ergonomics important, but the reasons become apparent if you’ve worked in an office that doesn’t accommodate for it. Harsh lighting, excessive ambient noise and loud, multi-colored walls […]
How to Use Both Content Marketing and SEO to Amplify Your Blog
Over the last few years, it has been drilled into the brains of digital marketers everywhere: content is king and an important part of any search engine optimization strategy. Consumers are looking for unique information […]