By Kayla Matthews Entrepreneurs always face a plethora of challenges when they’re trying to make their way in the world, from funding to building a customer base and creating a business that can grow […]
Recent Posts
What is Workplace Personalization?
By Kayla Matthews If you traveled back in time and picked up an office worker from the 1950s, they wouldn’t recognize the modern office space as somewhere that you’re supposed to work. The cookie-cutter cube […]
How Entrepreneurs Can Build a Stronger Personal Brand
By Michael While your company’s brand is key to its success, building a strong, personal brand around yourself is just as vital. Since the modern consumer trusts people more than corporations, personal branding is more […]
Are You Growing Your Business for Better Things?
Being a business owner means a lot of different things to different people. With that in mind, you may get to a point where you decide you have had enough of the business world. You […]
A Guide for Starting a Private Foundation or Philanthropic Business
By Kayla Matthews Today’s consumers are becoming increasingly conscious of their spending habits and keep close tabs on where their money is actually going. This has led many companies to reconsider their philanthropic efforts and […]
Avoid Having Money Shortfalls with Your Business
One of the worst fears a business owner will have is if his or her company is in the red for an extended period of time. Being so can lead to even going out of […]
Do Your Employees Have All the Tools to Sell?
No matter what your brand has to offer the public, it is key your employees have all the needed tools to sell. Sure, if you run a one-person operation, then worrying what employees have is […]
How to Conduct a Productive Employee Evaluation (And Why You Should)
By Kayla Matthews Employee evaluations can be one of the best ways to get reliable data on your team’s strengths and weaknesses. They also build regular communication between management and staff. However, these meetings are […]
How Businesses Can Create an Ethical Culture in the Age of Technology
By Kayla Matthews In a world where big tech companies like Google can store more data on its users than most can imagine, technology seems to change faster than we can ask the right questions. […]
3 Elements to Sky Rocket Your Customer Experience Mapping Success
CEM (short for customer experience mapping) has been a popular topic for well over 6 years for big companies interested in understanding a customer’s “relationship” with their services and products. However, small to medium companies […]
3 Signs Your Company Needs Financial Assistance
The warning signs can be easy to spot or a bit murky. That said do you know when things are pointing towards your business needing help? While many go through some challenges at times, being […]
What to Do When Your (Personal) Social Media Content Has Been Stolen
Social media has become the top way for brands to increase awareness of what they’re doing, from promoting new products to interacting with customers. Experts encourage entrepreneurs to regularly post high-quality content in the hopes followers will […]
4 Ways Your SMB Can Invest in Technology
By Kayla Matthews Spurred by new breakthroughs, technology is growing at a rapid pace, reshaping the way customers shop and how businesses are run. Right now, technology is more important than ever for small and medium […]
9 Practical Work-at-Home Ideas For Moms
According to the U.S. Census Bureau figures, some 5.6 million mothers, or nearly 1 out of 4, have opted to abandon their jobs to be with their kids. More and more are preferring the stay-at-home […]
3 Keys to Better Brand Marketing Starting Now
Would you say you are doing a good job of marketing your brand to consumers? Some companies are spot-on when it comes to marketing their brands. For others, they have some work to do. With […]