Over the last few years, it has been drilled into the brains of digital marketers everywhere: content is king and an important part of any search engine optimization strategy. Consumers are looking for unique information […]
Recent Posts
9 Practical Work-at-Home Ideas For Moms
According to the U.S. Census Bureau figures, some 5.6 million mothers, or nearly 1 out of 4, have opted to abandon their jobs to be with their kids. More and more are preferring the stay-at-home […]
How to Monetize Your Hobby
Are you looking to make some money in the new year? Do you want to start a business but are confused on where to begin and how? Then why not start with one of your […]
How To Get Paid For Sharing Your Travel Stories
I think there is a lot of misunderstanding about the realistic expectations of travel writing and blogging. For many travelers it is a dream to eventually get paid to traverse the globe. Some people manage […]
7 reasons why visitors leave websites for ever
When I built my first website in 2003, none of the tools we have today existed. WordPress was a newborn and you had to know HTML! For an entire week, I worked my butt off […]
Nonprofits and Social Media: Which Sites Work Best for NPOs (and Why the Answer Isn’t All of Them)
Social media is a must for nonprofit organizations (NPOs). NPOs have to get in the social media game if they want to stay relevant and grow their donor base with the up and coming (of […]
Are Complaints the Biggest Social Media Traffic Drivers?
Have you ever had the opportunity to moan about something via social media? Did you do it? Put your hand up if the answer is yes… Was it the stale bread in your lunchtime snack, […]
Your Company Blog – Why It’s Still Your Online Marketing Hub
With all of the excitement about Facebook, Twitter and now, Linkedin, you might get so distracted that you forget about your blog. Big mistake! Your company blog is the best asset that your company has […]
5 Reasons Your Company Should Not Use Online Videos
There are a lot of very good reasons to use online videos for your company, and it has been effective for both B2B and b2c companies. However, the internet is littered with videos that should […]
How to Choose (and Use) the Best Tools for Your Business
Tools have the power to either make your life simpler, or more complicated, depending on what you choose. That is why making the right choice is important. Here are my top tips on finding what […]
Watch Your Tone! Finding Your Brand Voice
Whether you realize it or not, your brand has a tone of voice. You may have a hard time identifying it, but you can bet your customers are aware of it. The good news is […]
10 Social Media Reporting Apps You Can’t Live Another Day Without
Do you have a dedicated social media reporting app? If the answer is no, I have only one question for you: how are you getting through the day?! Social media campaigns are no longer just […]
How To Create Unique Photos For Your Site (Even If You’re Not a Pro)
I remember growing up I always wanted to be a photographer. I would take my family’s little camera with its rolls of carefully inserted film, and snap shots of everything and anything. My happiest moments […]
Effective Social Media Promotion for Fiction Writers
Once you’ve taken the time to sketch characters and a plot, weave a story around it all, and come out the other side with a completed masterpiece in hand, you may feel like your job […]
Top 5 Email Holiday Prep Tips – Don’t Forget the Basics
One of the only things that stands between us wrapping up this insane year is what we’re all describing as an unprecedented holiday shopping season. Tons of survey data has been released, numerous predictions have […]