Finding the Lessons
Note: of course, this post is not meant to idolize spammers; however one should never shy away from learning a thing of two, even if it is coming from the devil itself.
Internet and spammers are inseparable. If you are online, youâre bound to come across some spam every now and then, be it your inbox; forums, blogs, website, or social network, no place is out of spamâs way, just a little opening or negligence on your part can result in a flood of spam emails, posts, or comments â¦ but no matter what form it takes, the spam continues to be a nuisance, especially if it is carrying Trojans or malware with it.
But this post is not about the evils of spam; instead it is an earnest attempt to wheedle out some invaluable lessons out of the adventures (rather misadventures) of these spammers. When we look at it, there’s a lot to learn for link builders in the shenanigans of spammers, let’s take a look at some of these lessons.
1. Tireless approach:
It’ll be interesting to try and find out the first spam message that was generated over the Internet and the first lucky recipient. But whoever it was, the spam has continued to exist for ages. One of the most impressive things about these spammers is that they never get tired of sending spam, then following it up with more spam, and then following up the âfollow-upâ with even more spam. That’s dedication for you, and that’s what you need to learn. Please remember that I am not directing you to start spamming the hell out of the website owner with a request to link to your website, I am just telling you to take inspiration from the dedication and apply it on your link building strategies.
2. Lack of remorse:
A good salesman is never shy of marketing its product or services at whatever platform or opening it gets. If you are a blog owner, you must have got some of those spam and promotional articles that make you wonder if the sender really thinks that you are going to publish this crap on your blog or website? But a spammer doesn’t think that way; they will give it a try without bothering much about the receiverâs reaction. Again, the lesson is not being indifferent to otherâs feelings or thoughts, but to be a little bolder in your proposals and link building efforts.
Spammers have this tremendous ability to sense the opportunity, as soon as they find a little opening, they’ll fill in the inbox with dozens of spam messages. When they look at a certain platform like social media websites, blogs, or forums, all they have in mind is to see if there’s an opportunity to spam. That’s the kind of “eye” you need to have, only difference is that you will be looking for a way to acquire link and not spamming.
Spammers are good at reaching out and finding new platforms all the time, they can crawl the internet with the ferocity of Googleâs crawler. They won’t spare a website in a foreign language, they won’t shy away from spamming an abandoned blog, and they won’t think twice before promoting a link building service to a link building agency. That’s the kind of reach or coverage a link builder needs to have to keep finding new domains and opportunities for getting a link.
One of the most admirable qualities of spammers is to quickly adapt to all new technologies and shifts in trends. No matter how complex is a system, and no matter how many checks are in place, they will still find a way to spam. And even if they can’t find a way to spam, they will keep trying to find one. They are also the fastest in adopting to new changing trends, from email to social networks, and from forums to blogs, they have managed to leave their marks on each and everything which has exist on Internet. What a link builder needs to take out from all that is the flexibility to adopt with the new technologies and trends taking place, and finding a way to build their link building goals around these trends.
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