SOB Business Cafe 02-22-08

Welcome to the SOB Cafe

We offer the best in thinking–articles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Duct Tape Marketing has reasons to suggest we repurpose an old slogan.
A lot of people are telling you that content is king, and to a certain degree it is, but your head is swimming and you’re thinking, “how do I create all this content and education based material when I’ve got a business to run? You say I need a blog, newsletter, white papers, podcast, training courses, instructional videos, I mean, how do I get it all done?”

Abundance Highway has reasons to think life has plenty to offer.
Last Sunday we parked in a different place and I saw the wonderful tile montage above, on the wall of the Local Family Day Care Centre.

I don’t normally take my camera to the markets, but at the last minute I had put it in my bag. I had the idea for this post but didn’t imagine capturing something so wonderful.

Alister Cameron has reasons to be calling out uber WordPress Theme testers.
So Vanilla adds a simple admin screen offering most of the layout options available with the YUI grids. This means that theme developers can now create new WordPress themes (or retro-fit old favourites) so that they can accommodate any one of dozens (maybe hundreds?!) of different layout combinations.

Online Public Relations has reasons to say, “Buyer Beware!”
Many have come up with fantastic theories about how votes followed by actual comments can bring a certain number of visitors; social media gurus wrote pages and pages about how to increase Stumble traffic, how to become a “top stumbler” and so on, and so on! Apparently everyone wants to fool or game the system.

Thinking Home Business has reasons to remind us it’s okay to think small about home business.
As a small business – indeed home based – provider of coaching and social media consulting services, I doubt I’m unique in feeling sometimes that I am at a disadvantage in competing against bigger companies, with more people, deeper pockets, big brands, often with “incumbency rights” with clients I would like to have.

Barry J. Moltz has reasons to like a company that break the rules.
I called the American Airlines Admirals Club to allow her admission even though I am a member (and an Executive Platinum Flyer) but not her.

Related ala carte selections include

Essential Keystrokes has reasons to come to Chicago and I can’t wait until she does!
Have you seen the pictures from last year? Everyone I interact with daily in the blogosphere and consider to be leaders in the field was there! Anyhow, I have checked the calendar (May 2-4, 2008) and it looks like I just might be able to sneak out to Chicago this year. I’m not missing this opportunity twice.

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss