Welcome to the SOB Cafe
We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.
The Specials this Week are
Do It Myself
Yesterday I was interviewed via email by CBC Radio about âSocial Media and the Paralympicsâ. It was to air this morning on CBCâs Early Edition. However, my interview responses were cut from show, which raises a larger question about traditional media and representation of people with disabilities.
Traditional Media versus SocMed Coverage of #Paralympics
Barry Moltz
Itâs not really a conference or even a festival as the organizers say it is. Itâs a happening. At 30,000 people, it is so large and complex, you donât really attend SXSW, it just happens to you. …
Read Write Web
Social CRM: The New Rules of Relationship Management, a report from the Altimeter Group released earlier this month, serves to help companies and organizations understand the changing territory. The report offers a thorough framework with which companies can strategize their adoption of social CRM projects.
Marketing IQ
If you know what to listen for and how to separate signal from noise, it should propel you towards action and engagement the right way. If social media is a blend of art and science, engagement is definitely the art of it. If you approach it in a heavy-handed or inauthentic way, you may scare people off and mar your reputation.
Ten Best Practices of Online Engagement
emergent by design
This weekend I experienced a snowcrash; a moment where the seemingly disparate pieces of information floating in my head came together. A synapse fired, a new connection was made, and I was brought to a new level of consciousness, a new way of seeing the world. In reading this over, it almost sounds obvious, but it took me a while to get here. I hope that by sharing with you, itâll help you âget itâ too. So let me take you on my thinking trail.
Related ala carte selections include
gapingboid
has a word …
Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.
–ME “Liz” Strauss