Welcome to the SOB Cafe
We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.
The Specials this Week are
Ramblings from a Glass Half Full
There to meet us was the buildingâs concierge. As he helped us get our luggage into the elevator, my wife said to him âItâs a really gray dayâ.
He smiled, ear to ear. âYes, itâs a GREAT dayâ
You could literally feel the positive energy coming out of him as he ever so cleverly âmis-heardâ my wifeâs comment.
At that moment, we forgot about the gray, and the rain. He was right â it was a GREAT day.
Turning Gray into GREAT – The Leaderâs Power of Positivity
Social media today
More than ever, it makes sense – particularly for students right now – to get to work on enhancing their irresistibility factor in order to show up and stand out in this over-crowded and over-saturated environment. Of course, thatâs exactly what creating a personal brand can do for you. Itâs not only one powerful tool for getting ahead. It’s a total game changer.
Whatâs Your Personal Brandâs Irresistibility Factor?
How and Why We Blog
Give this checklist a try if you think your business blog needs a revamp; itâll help you get started reinventing your site. Iâve broken the checklist down: look and feel and content items.
Checklist â Revamp Your Small Business Blog
Six Pixels of Separation
People tend to shrug their shoulders, roll their eyes or simply get freaked out at the slightest thought of making something that is not like us “human” (if you don’t believe me, watch science fiction movies like A.I. or Blade Runner). Before getting into a philosophical and semantic debate over what it actually means to be “human,” first think about what a brand really stands for.
Brands Cannot Be Human
What’s next blog?
Only 11% of teens email each day, Facebook COO Sheryl Sandberg told a Nielsen’s Consumer 360 conference in June. “Email is probably going away,” she said.
Facebook COO Sandberg, June 2010: “Email is probably going away”
Related ala carte selections include
Do you think this would work?
Experience the Message
I just love this story: Nordstrom is rumored to be opening a concept store in SoHo where all thprofits are donated to charity.
GIVE AWAY YOUR PROFITS: AN EXPERIENTIAL STRATEGY
Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.
–ME “Liz” Strauss
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