Bloggy Question 76: Where Are My Clients?

How Do You Tell Him?

For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week. I offer this bloggy life question. . . .

A friend, who is known for having great ideas, had another one. He started a blog on which he was selling his services. He put together a great deal. He would meet a need — a real one. He was going to teach folks who needed self-confidence how to present their services and close deals.

His offers are well written. His prices suit the market. He’s got the right content to draw the the right people. His design is in tune with the group he wants to serve.

But his traffic is lousy.

He comes to you for advice. You say that gaining traffic is the part that takes the longest time and the most work. You explain some ways that he might develop traffic over time through leaving comments, offering guest posts, and developing relationships.

He keeps pitching ideas on how to take his blog viral.

How do you respond?

–ME “Liz” Strauss