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232. From Ellie Mirman

July 26, 2008 by Liz

232. From Ellie Mirman

Blog Title HubSpot Internet Marketing Blog
Blog URL: http://blog.hubspot.com
Blog Tagline: (none)
What makes the blog worth visiting?
The HubSpot Internet Marketing Blog helps business leverage inbound marketing practices using the Internet to generate more inbound leads online. For the Internet marketing newbie or for inbound marketing pros, this blog provides tips to improve your business’ marketing effectiveness.
Blogging advice or a short bloggy quote:
We are amazed, time and again, by the blog-reluctance of many small businesses. We hear things like “I don’t have time to blog”, “blogging doesn’t make sense in my industry”, and sometimes even the dreaded “what the heck is a blog?”
The reality is if your company provides unique products or services, you should be blogging. (And if your company doesn’t, you should probably consider a career change.) The truth is you don’t have time NOT to blog.
There are 6 fundamental benefits to corporate blogging:
(1) Gain visibility as a thought leader
(2) Engage customers in a dialogue
(3) Every blog article is an SEO opportunity
(4) Blogs are link bait
(5) Humanize your brand
(6) Search engines love more and fresh content

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