“All my friends are doing it!” That excuse doesn’t fly in our house, and it shouldn’t drive your marketing decisions either. Podcasting is experiencing a well-deserved renaissance, because audio-based … [Read more...]
Are Printed Business Cards Obsolete?
The conference was fantastic. I attended lots of sessions where I learned new things, I got a good sense for where my industry is going, and I had lots of great one-on-one, eyeball-to-eyeball … [Read more...]
How to Discover Your Own Writing Ritual
Woody Allen’s Olympia portable SM-3 typewriter has been used to type everything he’s written since he was 16 years old. Stephen King sets up a specific tableau to get his juices flowing: “There are … [Read more...]
4 Networking Ideas for Introverts
By Sarah Williams By now, you’ve probably been to a couple of ‘networking events’, often held after work, and intended for those people who want to broaden their professional connections. What might … [Read more...]
5 ways to become a referral magnet
“I’d get more done, if only I could clone myself!” Productivity is an elusive beast. And if you’re a solo entrepreneur or small business owner, you’re always limited by the number of hours in the … [Read more...]
Define Your Own Blogging Success
The headlines scream new (and often contradictory) dictates in black and white, every morning. “Blogging is dead.” “Content is King.” “Video is a must-have.” “Orange is the new black.” Wait, that last … [Read more...]
How to Ace Your Business Website Design
By Linda Parker There was a time when people assumed you did not need a website if you were not planning to sell your products online. But with Internet usage exploding like there is no end to it, … [Read more...]
5 Great Guest Blogging Topics for Healthcare Providers
by Mickie Kennedy Managing a successful, interesting blog is of great benefit to a small practice as most people begin their health-related research online. This can be incredibly tricky and … [Read more...]
Why You Hate Networking and How to Fix It
By Lindsey Tolino Do you hate networking? At the beginning of the year, I started networking more intentionally than ever before. There were aspects of it that I hated, but surprisingly, there were … [Read more...]
4 Precious Content Marketing Lessons from Startups
Tweet By Tracy Vides Startup founders have lives that are anything but normal: they have to deal with uncertain markets. Their ideas are vulnerable to deep dive into oblivion any time, they suffer … [Read more...]