I was a VP in an executive meeting at a publishing company. The people around the table had the most solid core competencies I’d ever seen in one room. We’d been working together for five months. Our … [Read more...]
SEO–The Value of Outlinks to MY Blog
It started in the most natural way, someone read a post of mine and wrote one in response. I liked the response and respected the blog that it came from. I wanted my readers to know about it. It … [Read more...]
Watch What You’re Doing
Quick Hit I don’t expect I ever will be chosen for a focus group. For better or worse, my answers skew the curve . Even so, one skill that fast tracked me through publishing was my ability to watch … [Read more...]
Five Lessons Small Businesses Can Learn From Liz Strauss
By Shonali Burke Like many bloggers in the PR and marketing realm, I’ve been in awe of Liz Strauss ever since I became aware of the “name bloggers” in my professional world. When I started my own … [Read more...]
Google Measure Map Tracks Readers
Guest Reviewer: John Hamman John Hamman, at the Ladder Project, has a fine review of Google’s newest purchase, Measure Map. Measure Map is a focused, real-time stats program for blogs that measures … [Read more...]
How to Start Speaking at Corporate Events
By Stephanie Lynch When most people start thinking about speaking in front of hundreds, if not thousands of people, they often think of their worst nightmare. However, there are a handful of us out … [Read more...]
Dont Let Ties That Bind Lead to Content That Strangles Online Growth
By Lisa D. Jenkins Last week, I was supporting a radio broadcast team covering a long-standing, week-long live event with tweets. This is the fourth year IÂve been part of the KOZE Sports team and … [Read more...]
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