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Open Mic 7pm Chgo Time: Let’s Talk About Stress . . .

July 27, 2020 by Henry Collins

Yes the Mic Will Be on Tonight With Ari Garber, Special Guest Stress. Gosh don’t I know it? I’ve got enough of it in my life. But then, you do too. Who doesn’t? So, I asked a friend who knows a bit … [Read more...]

Filed Under: Audience, Blog Comments, Community, Marketing /Sales / Social Media, Outside the Box, SOB Business, Successful Blog

TWO Simple Keys to Success

July 27, 2020 by Henry Collins

I was a VP in an executive meeting at a publishing company. The people around the table had the most solid core competencies I’d ever seen in one room. We’d been working together for five months. Our … [Read more...]

Filed Under: Audience, Strategy/Analysis, Successful Blog

SEO–The Value of Outlinks to MY Blog

July 27, 2020 by Henry Collins

It started in the most natural way, someone read a post of mine and wrote one in response. I liked the response and respected the blog that it came from. I wanted my readers to know about it. It … [Read more...]

Filed Under: Audience, Links, Marketing /Sales / Social Media, SEO, Successful Blog

Watch What You’re Doing

July 27, 2020 by Henry Collins

Quick Hit I don’t expect I ever will be chosen for a focus group. For better or worse, my answers skew the curve . Even so, one skill that fast tracked me through publishing was my ability to watch … [Read more...]

Filed Under: Audience, Marketing /Sales / Social Media, Successful Blog

Five Design Basics to Never Forget

July 27, 2020 by Henry Collins

Blog design is a lot like a book cover. It’s our first impression. A promise of what’s still to come. Before they read a word or take in the title, readers have formed an opinion of our blogs based on … [Read more...]

Filed Under: Audience, Design, Marketing /Sales / Social Media, Strategy/Analysis, Successful Blog

SOB Buttons Are Here!

July 27, 2020 by Henry Collins

It is with great dignity and pride that I announce and present the official badge of achievement of SOB to all who have been named Successful and Outstanding Bloggers. They take conversations here … [Read more...]

Filed Under: Audience, Business Life, Community, Successful Blog

What Is Content that Keeps Readers?

July 27, 2020 by Oliver Bennett

Everybody talks about content, but nobody actually defines it. What is content and how can content keep readers? Content is more than ideas, more than words and pictures on the screen, more than … [Read more...]

Filed Under: Audience, Content, Strategy/Analysis, Successful Blog, Writing

Stats: A Question?

July 27, 2020 by Henry Collins

When you check your stats, are you thinking about numbers or are you thinking about people? Just wondering . . . –ME “Liz” Strauss … [Read more...]

Filed Under: Audience, Business Life, Motivation, Strategy/Analysis, Successful Blog, Tech/Stats

10 + 1 Qualities of Bloggers and Our Readers

July 27, 2020 by Henry Collins

First there were bulletin boards. Over time they became forums and then chat rooms. Web sites were born and were gathered into portals. Each of them uses the magic of the Internet in a slightly … [Read more...]

Filed Under: Audience, Blog Basics, Successful Blog

GAWKER Design: Curb Appeal as Customer-Centered Promotion

July 27, 2020 by Sophie Turner

The Qualities of Great Curb Appeal Great design is branding that whispers. Like a house with fabulous curb appeal, a uniquely-inspired stained glass window, or the fine lines on a fabulous car, design … [Read more...]

Filed Under: Audience, Checklists, Design, Marketing /Sales / Social Media, Successful Blog

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