As a small business owner, I’m always hustling to make the most of limited resources. The techniques presented in Ian Greenleigh’s new book, The Social Media Side Door (McGraw Hill, October 2013), are … [Read more...]
What Google Added To The Link Schemes Document Found In Webmaster Tools
By Matthew Schmoldt Recently, Google updated the ÂLink schemes informational document found in Webmaster Tools. The change was easy to miss. There were no large scale announcements. Unlike a … [Read more...]
Big Data for Bloggers
Have you noticed? Big data is the new buzzword. Apparently, itÂs so hot you should Âmake out with it, according to Mitch Joel in his new book, CTR ALT DEL. But if youÂre like most entrepreneurs, … [Read more...]
Chicago Goes Wi-Fi . . . What Does that Mean to Business?
Philadelphia. . . . San Francisco. . . . Marguerite Reardon Staff Writer, CNET News.com Large cities such as Philadelphia and San Francisco see wireless broadband technology as a low-cost solution … [Read more...]
How to Get Customers to Open Your Email
By Mark Saghy Email is, has, and continues to be, one of the best ways to retain customers. It reminds them you’re still around. It reminds them they need to purchase something from you that they may … [Read more...]
How to take your Pinterest account to the next level
By Charles Mburugu Pinterest can be a great option for business owners who would like to promote their products and services. One of the most popular social media networks, it is not just for leisure … [Read more...]
Making Google+ Work for Your Business
By Brittany Thorley Google+ is fast becoming a vital part of social media marketing for businesses of all sizes, yet still many professionals are unsure about what the social platform can do for their … [Read more...]
Niche Marketing: Creative or Creepy?
By Barbara Fowler Niche-marketing: Creative or Creepy? It depends. Yesterday I got a package in the mail. A mysterious package from Klout. I opened it up and low and behold, it contained three new … [Read more...]
Tips for Getting More Facebook Shares
By Charles Mburugu Everyone would want to have their Facebook posts shared by as many people as possible. A share is somewhat like a vote of confidence, showing that someone values your content enough … [Read more...]
Find out where your ideal client is hiding
My parents used to live near a famous fishing stream, the Yellow Breeches. Over the years, I noticed that on certain days, there would be a lot more fisherman out there in the water, decked out in … [Read more...]
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