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Great Find: Success in Technology or in Life?

April 13, 2006 by Liz

Okay, so you may not call an editorial on technology and life a Great Find, especially one that harks back from last November. I’ve been keeping this one for some Thursday when I had the feeling that folks might be ready to think about the quality of life. Around here it’s about to be a glorious spring again. That seemed like reason enough to pull this piece out. It can’t be too preachy. It’s Wired News after all.

Great Find: Eat, Sleep, Consume, Die by Tony Long for Wired News
Type of Article: an editorial rant on life before technology
Permalink: http://www.wired.com/news/technology/0,1282,68742,00.html http://www.businessweek.com/careers/content/mar2006/ca20060327_414798.htm?campaign_id=nws_insdr_mar31&link_position=link18
Target Audience: Anyone who has tendencies toward work addiction

Content: Let’s face it. Research has proved it out. The laptop may have made our work lives easier, but it also meant that we are working longer. As Tony Long points out we’re living in a world where technology has this kind of impact in many places– in our homes, at work, and in our cities. Tony writes with intelligent phrasing and biting sarcasm. He’s decided there’s too much techonology being thrust on us, and he’s no shy about saying that it’s making him (and I think he’s implying us) cranky.

But that’s the point. My expectations have been raised to this ridiculous level by technology running amok through my heretofore-bucolic existence. I used to be a laid-back guy. Now I’m impatient. I chafe. I get irritable when my gratification isn’t instantaneous. And it isn’t just me. The whole world is bitchier these days.

It’s definitely a piece worth reading, especially now that we’re talking about how we’re treating each other. Being bitchy and overworked isn’t great promotion for your business, your brand, or your blog. As always, a click on the screenshot will take you to the article.

Wired News Eat, Sleep, Consume, Die Screenshot

I’m chaning my plan to work all weekend. I want to keep being the nice one.

I have a feeling this article will become more timely the older it gets.

–ME “Liz” Strauss

Related article:
5 Sure-Fire Ways to Break the Promise of Your Brand
Don’t Let Burn Out Singe Your Brand
Brand YOU–You Are What They See

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Filed Under: Business Life, Successful Blog Tagged With: bc, blog_promotion, Great_Find, overachieving, technology_consumerism, Tony_Long, Wired_News

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