A Weekly Series by Teresa Morrow
Iâm Teresa Morrow, Founder of Key Business Partners, LLC and I work with authors and writers by managing their online promotion. As part of my job I read a lot of books (and I love to read anyway!). I am here to offer a weekly post about one book author I am working with and one book I have put on my reading list. This week I will be highlighting ‘#SOCIALMEDIANONPROFIT: 140 Bite Sized for Nonprofit Social Media Engagement’. and ‘Talent is Overrated’ by Geoff Colvin. The books will cover topics such as social media (Facebook and Twitter), organization, career building, networking, writing, self development and inspiration.
#SOCIALMEDIANONPROFITtweet is written by Janet Fouts & Beth Kanter.
Social Media has taken the world by storm, however, some non profit organizations have not figured out how to use social media to there best benefit. This book shares with those who work with and in these organizations, the ideas, tools and resources available to them through social media.
Here are few of the tweets from #SOCIALMEDIANONPROFIT:
~You already communicate, campaign, fund raise, serve, and build community locally. With social media, you can do that with the world!
~Is there another way to connect with thousands of people instantly and regularly for free?
~Social media IS the next business revolutionâif an organization is not engaged they will look dated and out
of touch in no time.
~What do you measure now? Measure that before and after using socialmedia. See if it improves. If not,
change how you use it. Repeat.
~People WANT to become engaged in your venture. LET THEM! Help others become invested in
~The most important part of social media is the âsocial.â Personalize everythingâyour beaming face is
better than any logo!
About the Authors:
Janet Fouts, is a social media coach, teacher and speaker. She helps individuals and corporations understand how to use social media tools and work efficiently in this emerging field, and conducts in house and virtual training sessions on social media tools and strategy.
Janet has been working with small businesses to develop their on-line presence and working with online community for 13 years. She is partner in the award winning web design and development firm Tatu Digital Media. She freely shares her knowledge on several social media platforms including her blog at JanetFouts.com
Beth Kanter, is the author of Bethâs Blog: How Nonprofits Can Use Social Media, one of the longest running and most popular blogs for nonprofits. She is co-author of the forthcoming book, ‘The Networked Nonprofit,’ to be published by J. Wiley in 2010.
Beth is the CEO of Zoetica, a company that serves nonprofits and socially conscious companies with top-tier, online marketing services. In 2009, she was named by Fast Company Magazine as one of the most influential women in technology and one of Business Weekâs ‘Voices of Innovation for Social Media.’ She is the 2009 Visiting Scholar for Social Media and Nonprofits for the Packard Foundation.
This blog post is part of a virtual book tour by Key Business Partners and I have received a complimentary copy of #SOCIALMEDIANONPROFITtweet by the author.
Talent is Overrated
Now I would like to highlight a book on my reading list–Talent is Overrated.
I have to admit before I go any further. I have read some of this book and I enjoyed what I have read so far.
In this book, the author brings up a very interesting point about what talent really is and how we in the world define it.
He starts out the book with this quote,”Great performance is more valuable than ever–but where does it really come from?”
Colvin brings up those who are perceived to have “natural talent” and is it really natural and are you born with these talents OR is it that because Venus and Serena Williams, or Michael Jordan, or Tiger Woods practiced the skills in their chosen profession more than anyone else may have is that the reason they are as good as they are playing their sport.
About the Author:
Geoff Colvin, is Fortune’s senior editor-at-large and has written hundred of articles for the magazine including its popular column Value Driven. He lectures widely and is the regular lead moderator for the Fortune Global Forum. Colvin graduated Harvard cum laude with a B.A. in economics, and received his M.B.A. from New York University’s Stern School. His first book, Talent Is Overrated, earned global acclaim and was a Wall Street Journal, BusinessWeek, and New York Times business bestseller. www.GeoffColvin.com *courtesy of Amazon.com
You can purchase a copy of Talent is Overrated on Amazon.
I truly hope you will check out these books and please comment and let me know your thoughts on them.