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What Do I Offer Those Who Don’t Blog?

February 21, 2007 by Liz

I've been thinking . . .

If I asked you, “Are you 5 years old?”

You would say, “No.”

If I said, “Could you predict how a 5 year old child would answer my questions?”

You would probably say, “No.” again.

But you’ve been 5 years old, what would get in the way of your answering?

You no longer represent the group called “5 year olds.”

In the years since then, you have made discoveries; you’ve picked up details; you’ve learned things that you might not even remember how you know them.

Why am I writing about 5 year olds?

Hang in for one more minute.

Once I built my first blog and I learned to spell HTML, I left the world of “those who don’t blog.” I made discoveries; I picked up details; I learned things, things that I don’t even remember how I learned them.

I no longer represent the group called “those who don’t blog.”

Many of “those who don’t blog” read blogs, yet many will never become bloggers. Many more of “those who don’t blog” are bound to start reading blogs too.

What do I have to think about to be sure that I offer them the same positive experience that I offer bloggers? Hmmmm.

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Filed Under: Strategy/Analysis, Successful Blog Tagged With: bc, growing, Ive-been-thinking, knowing-where-Im-going

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