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25 Words that Connect Us Project: Don’t Forget Yours

October 9, 2008 by Liz

You Won’t Be Sorry . . .

The 25-word writing exercise is a powerful and elegant experience of thinking. Write a sentence. Then watch the initial idea evolve as you edit to engineer exactly 25 words.

spider web
thoughts feelings
points of light on a web
me, you, we, us
cached, captured, carried forward
serendipitous, asynchronous
people connecting, reaching out
living on threads

Write yours — the rules are here.

–ME “Liz” Strauss
Image: sxc.hu
Work with Liz!!

Get your best voice in the conversation.

Filed Under: Motivation, Successful Blog, Writing Tagged With: 25 Words that Connect Us, bc

Reasons to Write at Night and When the Sun Is Rising

October 8, 2008 by Liz

vibrant_sky

At night everything slows down and the world is quieter, most of the animals are sleeping, some of the flowers even close — that has to mean something.

Doesn’t it?

At night, I think deeper, fuller, broader, as if I might be out there in the indigo with the stars. It’s easy to picture that. It’s hard to think of being in the open, blue daylight sky.

A wise man I know said to me that he thinks kids grow up slower where there is winter, because they need to come home to be inside and need to wear clothes to stay warm.

I think night is like that. I makes us slow down. In the dark, we walk slower. We come inside to find enough light to read by. We hear the quiet of our own thoughts.

Those are reasons I write at night and in the very early morning when the sun is rising. I can even hear the clicking of the keys as type my thoughts on my keyboard, and the sounds seems to match the beating of my heart. That has to mean something.

Doesn’t it?

–ME “Liz” Strauss
Image source: sxc.hu
Work with Liz!!

Get your best voice in the conversation. Buy my eBook.

Filed Under: Motivation, Successful Blog, Writing Tagged With: bc, Ive-been-thinking, reasons to write

Are You Sending Visual Mixed Messages?

October 8, 2008 by Liz


It’s about Mixed Messages

In preparation for SOBCon09, I’ve been researching the importance of visuals as social media connection points. Visuals are power in helping us recognize where we’re safe, where we want to eat, what we want to buy, who we trust, who’s like us and who’s not.

Unfortunately, one thing is true about visual communication.

When we don’t know what we’re about, our visuals often contradict what we’re saying.

In that research, I came across this page in a report —

The page below is a screenshot from a pdf., called the Power of Visual Communication.

Visuals_Are_Important 2

The document leads with a quote in a blue box that says . . .

“We are becoming a visually mediated society. For many, understanding of the world is being accomplished, not through words, but by reading images.”
–Paul Martin Lester

I’m not a designer, but I’ve played a VP of Design and Editorial in a Publishing Company. My experience is that most people respond to a type heavy page like this by looking at the quote, the gray box, and the chart, and then skipping over the rest.

This page wasn’t communicating nearly as well as it might. The text and visuals say different things. The blue box quote says visuals are important. The page layout says they’re not. The visuals on the page — the picture up on the right and the chart below — are overwhelmed yards of tiny type.

  • I can’t “read” the photo in the upper right or understand how it relates.
  • This page walls me in with words.
  • Unnecessary words and long sentences make the reader dig to find what’s important. The whole first section is really unnecessary information with no real impact.
  • The most important sentence on the page is hidden in the tiny type. The blue box quote is not the most important they want you to carry forward to the next page.

How might it have worked with more power and more consistency? Few things are more fun than editing other people’s stuff. I looked at what I might do highlight key information on this page and how they might underscored the point about visual information by using the text in more visual ways.

I reproduced the page cutting and moving text — please use your imagination for precise alignment. (I repeat. I’m not a designer. These are thoughts, not a professional design.)

This is the new version.

Visuals_Are_Important Visual Version2

Some of the changes I made include these.

  • I enlarged the type in the blue box and the photo in the upper right corner.
  • I kept only the two most important sentences in the gray box and reset one far larger with visual emphasis. They work now a question and answer.
  • I deleted the entire first section and added white space above the type block.
  • I made pull quotes of two key thoughts, giving emphasis with a gray box to the most important idea.
  • I enlarged the chart to give it more importance, to the reflect the position of the blue box quote, and because the information relates to both columns of text.

Because they’re hard to compare full size, here they are side by side:

Visuals_Are_Important Visual Version3

My aim was to get the visuals and the text delivering that same message — the richer story that was hidden in the text.

We all make this mistake when don’t stop to access what we’re saying with our visual presentation.

Have you thought about the visuals that represent you — your avatars, your blog, your social media profile photos, your clothes, your videos, your words in text?

And can anyone tell me what that picture in the upper corner has to do with all of this?

–ME “Liz” Strauss
Work with Liz!!

Get your best voice in the conversation. Buy my eBook.

Filed Under: Marketing /Sales / Social Media, Successful Blog Tagged With: bc, mixed messages, social-media, Visual communication

Kindness in Action – You have the power to change the world

October 8, 2008 by Guest Author

You have the power to change the world
by Mark Hayward

changetheworld8

Do certain local or global issues affect you deeply? Would you like to take action and help?

You have the POWER to change the world! Sounds cliché, but please read those words again and think about what is important to you, to society. In this blogging and social media age you don’t have to be associated with a huge humanitarian organization or educational foundation in order to take action.

In fact, if you would like to create your own non-profit group to assist a particular cause, opportunities abound for you to make a positive and lasting change. The best part, most of the technology needed to help spread the word is available for free or at a minimal charge.

Some Background Information

The other day when I read Liz’s post, Open Up a World of Solutions with One Idea. She seemed a bit frustrated because whatever she was trying to put together was not working out that well for her. In fact, she stated:

This time it’s not joy I’m sharing. It’s a state of confusion, a search for solutions, a total frustration with my inability to make things connect in the direction that was my intention.

I am not quite sure what was troubling Liz that day, however, being the eternal optimist, she goes on to end the post by stating, “We can change the world — just like that.”

Truly, I believe that we, as individuals, and collectively as a group, can change the world. For many years I would watch stories on the evening news of horrific events that were taking place around the globe in places like Boznia and Rwanda and even in the USA (hurricane Katrina for one).

While I always had pity and empathized with those who were being affected by various events, I NEVER actually took action.

Time to Act

While serving as a U.S. Peace Corps volunteer in Papua New Guinea I tragically witnessed many people die from various illnesses that afflict developing countries, however, it was an incident that occurred during the final night in my village, which finally spawned a call to action.

As my wife and I were packing our things and saying goodbye to friends we could hear screams coming from the little bush hut that acted as an aid station and we went to investigate further.

Upon our arrival we witnessed a young woman of about ten or eleven fighting through the final stages of cerebral malaria and there was nothing we could do to help. The incident, and the image of her struggling and fighting dementia, has been indelibly burned into my mind.

That evening after the young woman passed I made a vow to myself that if I were ever in a position where I owned my own business and could dedicate some of my time to helping assist in certain global crises then I would.

At the time I didn’t know what I would do exactly, or how I would do it, but I was determined and serious.

Train for Humanity Launches

Recently, in collaboration with some other bloggers in various corners of the world (most notably Leo Babauta of Zen Habits), I turned my pity and apathy into action and launched Train for Humanity to help raise funds and awareness for orphans and refugees who have been affected by genocide. (You can read the full story here: How Did Train for Humanity Get Its Start? )

Our mission is simple: getting fit + social media + blogging = social good

We, the founding members, have combined our collective passion for exercise and getting in shape with the power of blogging and social media in an effort to assist in a dire humanitarian crisis in Darfur. During the pilot project, three bloggers, Leo Babauta, Dan Clements, and I are training for various endurance events and trying to raise funds for Darfur Peace and Development’s Shegegkaro School, which was recently bombed and subsequently destroyed.

The Power to Change the World and You

This post isn’t really about me, on the contrary, it’s meant to be about YOU and your particular cause.

If you find yourself in a similar situation as me and if certain issues affect you (and you would like to help) I would strongly urge you to go ahead and take the next steps toward action. The tools are all there for you. You just have to be willing to use them and the rest comes down to innovation, creativity, energy, and time.

Certainly, it doesn’t even have to be a global crisis, but could just as easily be an issue closer to home. Perhaps your child’s school could use more funding, or maybe you are moved by the plight of stray animals?

To help you get started here are Six Tips to Help You Take Action:

    1. Make it REAL – let someone know about your interest to start an organization or desire to take action.
    1. Register your domain name – domains cost about $10.00 a year to register.
    1. Get web hosting – you can get reliable hosting for $4.95 a month (or less).
    1. Download and install WordPress – if you are reading Liz’s site I am sure you already know this but WordPress is a very powerful, freely available, blogging and CMS software.
    1. Google alert – setup a Google alert for your particular cause or keyword (for me it was Darfur).
    1. Begin networking – from the “listening” and information gathering that you undertake with your Google alert, begin networking via social media (Twitter, FaceBook, etc) and leaving comments on blogs of similar, like-minded individuals.

Additionally, because you are reading Liz’s blog I am going to assume that you are already familiar with blogging and social media, but if you know of others who might need some resource material to help them get started, below are five topical blog posts which should help folks take the first steps.

Liz Strauss – The Ultimate Guide 3: Every Blog Needs a Platform
Chris Brogan – 50 Ways to Take Your Blog to the Next Level
Jeff Pulver – How to Start Growing your Business Network
Beth Kanter – How Much Time Does It Take To Do Social Media?
ProBlogger – Launching Your Next Venture Using Social Media – 5 Lessons Learned

Now it’s your turn. What causes are you passionate about? What would you like to change about the world, or even your hometown, today? Do you have other tips that might help us take action and really change the world?

Mark Hayward lives in the Caribbean and he is the creator and co-founder of the recently launched humanitarian initiative Train for Humanity. He is currently training for the Miami Man triathlon to raise funds for the recently bombed the ShegegKaro School in Darfur. You can follow him on Twitter or check out his blog MyTropicalEscape.

___________

Thanks, Mark!

We can change the world — just like that.
–ME “Liz” Strauss

Filed Under: Motivation, Successful Blog Tagged With: bc, be brilliant, Change-the-World, kindness, Mark Hayward

The Mic is On: We’re Talking about Web Design!

October 7, 2008 by Liz

The Mic Is On

Here’s how it works.

It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE is WELCOME.
The rules are simple — be nice.

There are always first timers and new things to talk about. It’s sort of half “Cheers” part “Friends” and part video game. You don’t know how much fun it is until you try it.

What Do You Find Attractive?

I know. It’s a problem. We all think we’re designers. On the other hand, we all know what we find attractive and comfortable — and what gets in our way. So let’s see how alike we are. Tonight we’re talking about web design:
What

  • What blogs and websites know your socks off?
  • What do you think are the qualities of a good design?
  • What do you find major irritants?
  • If you could tell designers one thing, what would it be?
  • ahem . . .

Ilker_Yoldas_Portfolio

And, whatever else comes up, including THE EVER POPULAR, Basil the code-writing donkey . . . and flamenco dancing (because we always get off topic, anyway.)

Oh, and bring example links of great designs to share —

–ME “Liz” Strauss
image: sxc.hu
Related article
What is Tuesday Open Comment Night?

Filed Under: SOB Business, Successful Blog Tagged With: bc, blog_promotion, discussion, letting_off_steam, living-social-media, Open_Comment_Night

Open Mic 7pm Chgo Time: We’ll Be Talking about Web Design

October 7, 2008 by Liz

Join Us Tonight

What Do You Care About?

I know. It’s a problem. We all think we’re designers. On the other hand, we all know what we find attractive and comfortable — and what gets in our way. So let’s see how alike we are. Tonight we’re talking about web design:

  • What blogs and websites know your socks off?
  • What do you think are the qualities of a good design?
  • What do you find major irritants?
  • If you could tell designers one thing, what would it be?
  • ahem . . .

Oh, and bring example links of great designs to share —

The rules are simple — be nice.

Do be nice. 🙂

–ME “Liz” Strauss

Related article
What is Tuesday Open Comment Night?

Filed Under: SOB Business, Successful Blog Tagged With: bc, blog_promotion, discussion, letting_off_steam, living-social-media, Open_Comment_Night

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