New Culture, New Thinking Whether you’ve been on social web from the beginning or you just got here and whether you work for yourself, for clients, or an employer, if your goal is to grow your … [Read more...]
11:00 – Liz Strauss on Building a Personal Development Network
The theme of SOBCon09 is the ROI of Relationships. Relationships with customers, employees, colleagues, coworkers, builders, contractors, developers, and CUSTOMERS — in the form of readers, buyers, … [Read more...]
3 Agency Models: How to Sell Pencils to Attract Fiercely Loyal Fans
Which One Gets Your Buy In? I’ve been visiting a lot of social media agency websites lately and I’ve been thinking about how good people are saying one thing and doing another. For example, how … [Read more...]
301 Links in a Story — Chapter 3 Lizzie Reaches the Paris Hilton
[For those of you just tuning in, this is based on the 301 Lists that Darren Rowse’s List Group Writing Project brought together. You’ll find Chapter 1 here –> A List Becomes 301 Links in Story … [Read more...]
4:00 – Easton Ellsworth on Visionary Blogging Improvements
The theme of SOBCon09 is the ROI of Relationships. Relationships with customers, employees, colleagues, coworkers, builders, contractors, developers, and CUSTOMERS — in the form of readers, buyers, … [Read more...]
7 Tweaks to Your Social Presence to Reflect Your Expertise
Does Your Presence Look Expert to You? People speak and write a lot about personal branding. Online that breaks down to presence which in simple terms is reputation and focus. Both become enhanced … [Read more...]
A Rubric for Social Media Expertise
People at All Levels Are Teaching As the living web begins to seamlessly integrate into our concrete cultures and as our lives become globally intertwined, businesses are beginning to investigate … [Read more...]
April Fools’ Jokes — Great Publicity, Fun, or Maybe Not?
The Net Was Filled with Fake Fake News I’ll never forget one particular April Fools’ Joke during my college years in Peoria. That Midwest city is the home of the famous Caterpillar tractor — five … [Read more...]
Be Irresistible: Grow with the Community Who Loves to Tell Your Best Story
10-Point Plan in Action: The Off-site meeting Money Can’t Buy Love At a recent corporate team-building meeting, I experienced a speaker’s dream of a setup. The company VP who spoke before me … [Read more...]
Blog Archive Promotion To-Do List
I’ve been having to go to meetings lately. So I’ve been printing my most popular articles and taking them with me, using them as writing fodder–as a place to get ideas. That’s what got me thinking how … [Read more...]
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