Who Decides to Read Your Blog? I went back to the archives to find, revise and expand, and bring this one back to you. The content is even more relevant now that the conversation has moved to so … [Read more...]
SOB Business Cafe 08-11-2006
Welcome to the SOB Cafe We offer the best in thinking–articles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the title shots to enjoy … [Read more...]
Social Networking: 10 Reasons Why Twitter Folks Unfriend You
Hello friends, well people I know, I have something to tell you. We friended each other on a social site a few months ago. Last weekend, I might have unfriended you or unsubscribed to your list. I’ve … [Read more...]
The Final Link Leak Blog Rally Winner!
YEA Oystein!! Jack had a good time. He said so. So did Ann Michael. Oystein actual added his own puzzle. Oystein won a link to his newly remodeled blog The Advice Library and would like you to visit … [Read more...]
The Mic Is On: Happy Birthday to SOBs Everywhere!
It’s Like Open Mic Only Different Here’s how it works. It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE … [Read more...]
The Most Important Question to Ask a Social Media Advisor – Bar None
It’s More Than Knowing the Tools My first four years in publishing I learned everything I could about making books. I could write, edit, proof, keyline, set type, layout a page, plan a bookmap, … [Read more...]
Titles that Grab Readers
The best marketer I ever worked for swore by this rule: Call it what it is. They can’t read your mind. The following three titles all describe the same posting. Which title would draw the most … [Read more...]
Visual Authenticity: How Do You Show Your Promise?
The Promise of What’s Inside As a book publisher, I looked at hundreds of suggested book covers. Sometimes the most well-designed were the ones that got turned down immediately. They might have been … [Read more...]
What if Your Salespeople Stop Selling?
Meet Larry Bailin A few weeks ago I had the pleasure of sitting down with Larry Bailin to talk shop. Larry is a talented internet marketer and a nationally sought keynote. Larry’s in his second … [Read more...]
Which Social Media Apologies Rebuild Trust?
Not All Apologies Are Equal In relationships, things go wrong. Person to person or in business, mistakes and missteps can be life changing. A wrongly placed word or deed can bring in question what … [Read more...]
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