The best marketer I ever worked for swore by this rule: Call it what it is. They can’t read your mind. The following three titles all describe the same posting. Which title would draw the most … [Read more...]
Blog Promotion: How to Write for People and Search Engine Spiders
Blog Promotion by Writing Well for the Web Writing online serves two audiences — people and search engine spiders — those little crawly bots that move from link to link indexing information that … [Read more...]
Intra-Linking as Promotion
Do you know Yaro Starak’s blog, Entrepreneur’s Journey? I follow it because he’s always testing things. I dropped by today looking for something on search engine optimization and found the most-like … [Read more...]
SEO The Secret Life of Search Engines
Practical SEO for Every Blogger Search Engines, Directories, Topical Search Engines Ask what a search engine is and you’ll probably hear “It’s the way you find things on the Internet.” That’s true … [Read more...]
Google Zeitgeist–Will Make ME Millions
Think everyone’s in a foul mood? Check Google Zeitgeist it could be true. … [Read more...]
SEO–The Value of Outlinks to MY Blog
It started in the most natural way, someone read a post of mine and wrote one in response. I liked the response and respected the blog that it came from. I wanted my readers to know about it. It … [Read more...]
Blogging Life Question 4: Blog Names
For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week, I offer this Blogging Hypothetical Question. Here you go. . . . A … [Read more...]
Great Find: 10 Reasons to Love Google Desktop
Keith Dsouza and I shared some email this week about using Google Desktop. He’s an all-out customer evangelist, and he can give you 10 reasons why you should love it too. Great Find: Top 10 reasons … [Read more...]
Link Love Raises Your Property Value
Springtime Link Love It’s spring and a young person’s fancy turns to thoughts of . . . blogging. That’s why you’re here, isn’t it? The blogging version of spring would have to be link love. Ah link … [Read more...]
SEO-Title and Description Tags
Practical SEO for Every Blogger At the top of the list and the top of your template are your blog title and the description of what it’s about. Here’s how to write ’em and how to tag ’em. Title … [Read more...]
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