It was a chain of thoughts this morning, that started with a post at Seth’s blog. I so agree with what he said, but I should warn you, this post is not about his content. His post title got me … [Read more...]
Stop Thinking Poor – Start Irresistibly Growing Your Business
No one does it on purpose. Who would? Why would they? Yet I’ve seen it. I see it now. Something negative happens. People hit a wall with their business. They pull back, retreat to safer ground to … [Read more...]
Titles that Grab Readers
The best marketer I ever worked for swore by this rule: Call it what it is. They can’t read your mind. The following three titles all describe the same posting. Which title would draw the most … [Read more...]
When that Friday Thing Happens . . .
When I commuted between Southern California and Boston, I finally quit traveling on Fridays, because that Friday thing always happened. Some little incident, accident, impediment to my leaving popped … [Read more...]
17% of Everyone’s Time — 18-50++ Got Model?
Not Just a Survey When Ball State University Center for Media Design did a new study on how we use media, they didn’t want to take a survey. Surveys have that problem of people self-reporting their … [Read more...]
7 Steps & the Key to Spotting Trends
Getting the People Data It’s easy to get the people data. Just become obsessive. No, I don’t mean get clinical. Don’t be grabbing people off the street and pulling them in under interrogation … [Read more...]
AT&T & ME w/o DSL — Why AT&T Won’t Fix Problems
The Problem 5:30a.m. Up and to the kitchen. Turn on the coffee. To the office. Turn on the computer. Take a shower. 5:45a.m. Get coffee. Get to work. OR NOT! Wait a minute. What’s wrong here? Walk … [Read more...]
Bookcraft 2.0: Find a Book in Your Archives the Way a Publisher Would
Bookcraft 2.0 When his talk was over, the questions were answered, and so many copies of 10 Ways to Make It Great!were sold and signed, Phil Gerbyshak and I left the elegant Chase Tower, Chicago, … [Read more...]
Critical Skill 2: Mental Flexibility Test
For those of you who like to test your mental flexibiity, or for those of you who want a little more practice. Here’s a test that’s been around for a while you might try for yourself. Think of the … [Read more...]
Drafting – Do Your Social Media Profiles Raise Your Net Worth?
Introductions in Person and in Text I’m on a quest to organize my social networking. I don’t want a model — one that balances relationship and connection to ensure high return on the time I invest … [Read more...]
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