Writing for Online Is Different
Effective writing is writing that works. It follows a set of rules we agree on. We call those rules writing conventions, as in conventional writing. Where some writers can trip up is that they don’t realize that the conventions for writing for print are slightly different from those we use when writing online. The differences are small in nature, but big in impact. They can mean a reader stays to read or clicks on by.
Now I’m anything but conventional. Still I know the value of following convention to make my readers feel comfortable in knowing how to navigate through what I write. [Read more…]