Successful Blog

Introducing Thomas R. Clifford, the Blog

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SOB Hall of Famer: Thomas R. Clifford

Thomas R. Clifford is a award-winning documentary filmmaker. His Director Tom blog focuses on igniting conversations by helping people tell their story authentically and dynamically. His passion for the past 23 years has been filmming remarkable stories from remarkable organizations. Tom uses that passion that has produced films for a variety of organizations — including The NFL Hall of Fame, Deloitte, and more — to give readers a look into the “what and how” of corporate filmmaking.

Tom also co-produced a one hour worldwide documentary entitled, “The Men Who Brought the Dawn.” It featured the surviving airmen who flew both atomic missions to Japan. A shorter version was produced for the NASM at the Smithsonian Institution to commemorate the 50th Anniversary of the atomic missions.That experience and expertise shines throughout his remarkable blog.

Notes from Liz: When I spoke with Tom on the phone, his enthusiasm for the blogosphere and for sharing what he does was wildly contagious. When he talks about making corporate films, he talks about diamonds . . . “the job is not done until they are cut perfectly.” It’s easy to see why he calls the folks he films at each organization heroes — he makes sure that he tells the story in a way that they truly are. Tom’s blog is energy, information, and techniques, made readable.

Thanks, Tom, for wanting to share what you’ve learned in your award-winning career.

–ME “Liz” Strauss

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Introducing Principled Innovation

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SOB Hall of Famer: Principled Innovation by Jeff De Cagna

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The Principled Innovation Blog, written by Jeff De Cagna, seeks to drive a new conversation in the community of non-profit membership associations. Innovation is critical to the long-term success of associations and, contrary to popular belief, it is possible for associations to innovate in a principled, values-based way. And yet many people still believe that “association innovation” is a contradiction in terms. The Principled Innovation Blog will always push back against the popular mythology and prevailing orthodoxy surrounding innovation, and will continue to challenge association leaders to accept responsibility for making innovation happen in their organizations.

Notes from Liz: Jeff’s blog is definitely one that’s dedicated to a niche, and when I say dedicated I mean all of the time and personal investment that word can imply. You can hear Jeff’s commitment and energy in every paragraph. He’s taken the time to show exactly how much he believes in the idea of strategic innovation to create a new culture of growth and success in the world of nonprofit associations. He has me convinced.

Thanks, Jeff, for sharing your vision that quality, principles, and values matter in every endeavor where people work together.

–ME “Liz” Strauss

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Introducing the Blogs of Trevor Hampel

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SOB Hall of Famer: Trevor Hampel

Trevor Hampel is a retired elementary school teacher who lives in South Australia. He has always written stories and poems to use in his classroom and many have been published in Australian magazines. In the 1990s he had six books published, two curriculum guides for teachers with four accompanying student work books. He is now concentrating on writing this blog about writing and blogging which he hopes will help and inspire other writers. Some of his poetry and short fiction also appears on this blog. He is also working on several novels and picture book texts for traditional print publication.

Trevor’s Birding is a blog about the wild birds that live in his garden and in the district where he lives in South Australia. Watching birds in the wild has been his hobby now for over thirty years and he passionately shares this interest with his readers. More recently this passion has developed into a desire to photograph the birds he observes and to share the beauty of these birds by posting the photos on his blog.

Trevor’s Travels is a travel blog written by author Trevor Hampel. He has travelled extensively throughout Australia and more recently Thailand and Nepal (including a trek towards Mt Everest) and he writes about his adventures in his blog. These adventures are well illustrated by some beautiful photos of places he has visited over the years.

Notes from Liz: Trevor is a blogger’s blogger. He documents the details of his doings, a variety of experiences recorded through his writing. Trevor’s blogs bring his thoughts and images through the screen to make them ours. We get to share his world view with him. It’s his curiosity about how we choose one word over another, which bird comes to sit for his camera, or the diversity of what he finds when he travels that makes the reading unique and Trevor.

Thanks, Trevor, for the time it takes to document the details of your thoughts and your travels.

–ME “Liz” Strauss

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