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The Blogging Brain

November 25, 2009 by Guest Author 16 Comments

Todays guest post is from Dr. Robyn McMaster.

Dr. Robyn McMaster is Sr. VP of the MITA International Brain Center. She’s the author of Brain Based Biz. She’s a close friend and wise advisor.

Blogging stimulates the brain as you make public ideas that rouse “aha’s.” Shaping and sharing ideas with a wider community provides incentive, especially as you’re rewarded by readers’ comments. Another bonus comes as surprises unwrap themselves as you read and learn from others’ blogs.

Interestingly, mental activities required for blogging, such as learning how to use technology to launch a blog, using your computer to write, writing for an audience, selecting just the right photo to go with posts, researching what others have written about your topic, commenting on their posts and writing from a new, fresh approach, leads to changes in the structures of your brain. How so?

Your brain rewires nightly as you sleep, based on the activities you do during the day. “It’s really a matter of neurons and dendrites,” Dr. Ellen Weber reports, “that spark new synapses for change. Ellen describes the process…

neurons

Your browser may not support display of this image. Remember, a neuron’s nothing more than a nerve cell, and your brain holds about 100 billion of these little critters. You can march them much more in your favor – with a few carefully crafted acts. How so? Neurons project extensions called dendrite brain cells – which connect and reconnect daily, based on what you do. Axons, in contrast, relay information back from the body back to the brain. In a rather complex electrochemical process, neurons communicate with each other in synapses, and that connection creates chemicals called neurotransmitters. Chemicals release at each synapse, and these shape mood, open brains to optimize learning and stoke creative solutions to complex problems. Many mysteries still occur in the quadrillion synapses within a human brain, and yet wonderful benefits await people who act on what recent research suggests.

As your dendrites rewire they strengthen blogging and writing skills. The more you write, seek to improve, try new formats, and use tips good writers, like Liz Strauss, share, the more new dendrites for writing skills will be wired into your brain.

Once you launch a blog and you are underway, you can gather readers interested in your topic by becoming active in social networks. And even joining social networks prompts our brains to rewire…

Social Networks Change the Face of Friendships Here’re some facts on ways blogging and networking alter the face of your friendships:

* The human brain steps up to challenges and intellectual ideas. These lead people to discuss deeper issues on topics of similar interest.

* Online users have the same number of friends in real-life, but even more counterparts online

* Myspace, Facebook and Twitter are changing the number of friends people have and the way they communicate

* 90% of online friends rated as ‘close’ have met face to face

* People choose friends in person and online based on their ‘quality’… In person, facial and bodily cues help, but online it’s harder to spot dishonest signals

* Social networks aid communication and may bring about a change in the size and structure of real-life social networks in the future

Social networks change us and we change social networks! Over time the demographics of bloggers changes, as described in Cason Analytics blogging stats.

Blogging promotes higher cognitive skills, according to Dr’s. Fernette and Brock Eide. You stretch your brain through:

* critical and analytical thinking The best of blogs are rich in ideas and promote active exchange and critique.

* creative, intuitive, and associational thinking Blogs must be updated frequently. This constant demand for output promotes a kind of spontaneity and ‘raw thinking’–the fleeting associations and the occasional outlandish ideas–seldom found in more formal media.

* analogical thinking Back-and-forth blog-based exchanges between experts also provide a unique opportunity for young thinkers to witness and evaluate arguments from analogy on an ongoing basis.

* medium for increasing access and exposure to quality information Because blogs link many facts and arguments in branching “threads” and webs, and append primary source materials and reference works, they foster deeper understanding and exposure to quality information.

* combinations of best solitary reflection and social interaction Bloggers have solitary time to plan their posts, but they can also receive rapid feedback on their ideas. The responses may open up entirely new avenues of thought as posts circulate and garner comments.

Think about it … Blogging’s quite a workout. When I finish writing a blog, I find satisfaction from all the intellectual stimulation. You?

5 shared habits that shape every effective blogger’s brain….

A blogger’s brain comes alive … Dr. Ellen Weber summarizes it well …

* Visitors stop by …. Have you seen your messages come to life with a new twist … an unusual turn … or two-bits of wit-‘n-wisdom that bumps a good idea to the next level.

* Traffic means humans more than scores or pings.

* Ideas… images … and applications pop up like popcorn ready to serve and share with eager … diverse crowds.

* Small rewards pay it forward. It could be in the form of a badge … a cup… or just a few words that lift a thought up to the rainbow for another look.

* You learn something new … from somebody new … about a topic that’s new….

Blogs are not only changing the way we think… act … and do business …. They are also helping us to come and go into one another’s worlds… and that reshapes the best bloggers’ brains. What do you think?

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Filed Under: Business Life, Marketing /Sales / Social Media, Successful Blog Tagged With: bc, blogging, brains, Dr. Robyn McMaster

Comments

  1. Cath Lawson says

    November 25, 2009 at 7:22 PM

    Hi Robyn – It’s great to know that blogging is so good for your brain. I haven’t blogged much this year, for a few reasons. But the things you’ve said inspire me to keep going.

    It’s interesting what you say about social networking eventually changing the structure and size of offline networking.

    Lately, I’ve read a few posts that have suggested that folk can’t keep up with more than 150 online friends – as that is the “offline limit”.

    Now, if interacting with more folk online changes the way our brain works, it will be interesting to see how it changes the way we interact offline and what progress we can make as a race because of it.

    Reply
  2. Gail Tycer says

    November 25, 2009 at 8:05 PM

    Thanks for sharing this really interesting article! It’s unusual to see an article about the benefits of blogging discussed at the level of neurons, but it’s fascinating.

    Online communication most definitely is changing the way the world works.

    Reply
  3. Shirazi says

    November 26, 2009 at 1:24 AM

    Happy Thanksgiving Liz!

    Reply
  4. Kirsten says

    November 26, 2009 at 2:28 AM

    Great information,great site your great!

    Reply
  5. Ellen Weber says

    November 26, 2009 at 11:49 AM

    Great blog Robyn, and thanks to you and Liz for these terrific insights that keep us all curious and inspired! You’re part of what give extra meaning to Thanksgiving Day.

    Reply
  6. Robyn says

    November 26, 2009 at 5:56 PM

    Cath, Liz’s challenge to write a blog on what goes on in the brain as you blog, inspired me to write this post. Glad to see the inspiration flowed your way!

    It seems that as I interact with other bloggers, I’ve gathered many friends. Some “connect” in ways stick and I sense these fit into the 150 that you mention as the number of people with whom people can meaningfully connect. Do you think these might be the blogs many bloggers choose to link to on a blogroll or favorites?

    Because I stretch my mind in new ways to write Brain Based Biz, I’ve increased skills in interacting with people. So yes, blogging has helped me beyond the internet. What about you?

    Thanks for your thoughtful comment on this Thanksgiving Day… Truly appreciated!

    Reply
  7. Robyn McMaster says

    November 26, 2009 at 6:45 PM

    Gail, not only am I fascinated by research on the brain, but I enjoy exploring practical applications for everyday life, too. Blogging is only one.

    When Liz asked me about writing this blog she was curious about what went on in the brain of a blogger. Hence you see.

    My work with Dr. Ellen Weber, CEO of the MITA International Brain Center, enables me to facilitate leaders to “accomplish things never before accomplished, by using parts of the brain never before used.”

    I appreciate you stopping by and saying what interested you most. Your comments help me know what touches readers’ minds most.

    Reply
  8. Robyn McMaster says

    November 26, 2009 at 6:46 PM

    Kirsten, thanks for your very kind words about this post and my blog.

    Reply
  9. Robyn McMaster says

    November 26, 2009 at 6:56 PM

    Ellen, you are the one who stirred my interest in the brain and to learn more about how that knowledge can helpful to me, personally. It has stretched me beyond what I even could imagine. We underestimate the power of our brain because we often don’t take risks.

    Reply
  10. Robyn McMaster says

    November 26, 2009 at 7:00 PM

    Liz, thank you for inviting me to do this guest blog. What an honor.

    I finally met you at the Bloggers Hub at World Business Forum 2009. But the time wasn’t enough!

    Keep up the great work you do! You encourage and lift up so many others so that they can find success, too.

    Reply
  11. Miltski says

    November 27, 2009 at 12:28 AM

    This is really a great spark to outsmart the blogging business today. I like the way it is delivered.

    Reply
  12. Diane says

    November 29, 2009 at 9:51 PM

    This is another take on the blogging benefits.
    My neurologist recommended blogging for repeated strokes and dementia as a way to reroute the brain.
    I have 2 blogs up and going and I try to blog each day for the benefits it derives. If it is a “foggy” brain day, it does improve the decrease of “fogginess.”
    Blogging seems to help everyone involved. I do recommend this to other stroke and dementia patients to help keep the brain stimulated daily.

    Reply
  13. John D Brown says

    December 1, 2009 at 4:55 PM

    Fascinating topic, Robyn. A woman I met on an Amtrak trip several years ago was writing page after page in a notebook. That exercise caught my curiosity, so I asked what she was doing. She had been prescribed the exercise by her Dr. to keep her from her mother’s fate of dementia.
    You add some science to the prescription.
    I have been contemplating a blog for some time now, and this is more inspiration. I like living with a growing brain.

    Reply
  14. Richard Vader says

    December 8, 2009 at 12:14 AM

    Very interesting benefits for bloggers! I blog irregularly, so it is time to kick it up a notch! Thanks for the great article.

    Reply
  15. Jeanne Dininni says

    December 29, 2009 at 2:45 PM

    Robyn,

    Finally got around to reading this post today, and I’m so glad I did! What a rich repository of brain-based information! Thanks so much for sharing all the ways that blogging stimulates the brain. This piece certainly gives us much to think about — which can only help our brain-reshaping process!

    Jeanne

    Reply

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