A Flexible Plan
When I booked to go to SxSW, I had a few considerations on my mind. My blog is the center of my small business . . . a small business needs to be open for the folks who visit here. Still, if I want myself, my business, and my network to grow and go deeper I need to be part of the relationships I care about.
Conferences do matter, especially to small business. For these reasons and many more.
- Meeting the people we already know face to face deepens relationships that make doing business more meaningful and more effiicient.
- Sitting in conversation with them allows us time to explore how we might align our mutual goals.
- Interacting with new people let’s other folks get a real life, real time experience of who we are and give us a chance to elaborate on what we do. Nothing beats eyes on fire when we’re explaining how much a project has captured us to tranlate our investment in quality work.
- Most importantly, if we want to grow our networks, we have to move to where we can interact with folks who don’t know us, but want to.
I went to SxSw with purpose — to learn more and meet more people. I’m bringing back more perspective, more clients, and more friends to interact with you.
I know a conference where you can do many of the same things. . . . it’s in May. Come to SOBCon08 with a purpose!