Long Term Customers With New Needs Most sales people have experienced that moment when a customer says, “Oh, you have that? I just ordered one from someone else!” Often this happens because we have … [Read more...]
How to Gain Influence and Earn Trust – 3 Things to Be First
Influence and Trust Two relationship words — influence and trust — can be found throughout this social business culture. Those of us who authentically enjoy the influence of high-trust … [Read more...]
Finding Fodder for Future Ideas
Finding Fodder Yesterday, Joe of Working at Home on the Internet reminded me of my days going to press runs, when he was talking about his experience as a printer. Immediately my mind flashed to … [Read more...]
Looking for Some Feedback
I am looking forward to this year’s conference – it’s going to be bigger and better than ever! In fact, Liz and Terry are putting together a program for the Friday of SOBCon weekend (1-3 May, … [Read more...]
10 Reasons to Go on a Vacation
by Patty Azzarello I want to share 10 of the many sound business reasons to go on vacation â in additon to the fact that you deserve it and are supposed to enjoy your life and have some fun in … [Read more...]
Why Am I Giving You Directions to the Bar at the Top of the Hancock at 7 a.m.?
All You Have to Do Is Ask I’m a believer in Permission Marketing. I’m with Seth — it’s not hard to ask. As a customer, I find it easier on everyone when I ask my question. As a service provider, I … [Read more...]
Skills for Journalists (and Others too)
Katie Renn prepares for her class, “History of Photography,” in Ernie Pyle 210. Last week, Shel Holtz delivered a keynote talk to the faculty of a university Journalism department. He went out onto … [Read more...]
First Year Priorities for Entrepreneurs #2
I recently had the opportunity to review a book for entrepreneurs that had some great advice, a list of seven priorities for the critical first year of business. The more I thought about this list, … [Read more...]
Five Design Basics to Never Forget
Blog design is a lot like a book cover. It’s our first impression. A promise of what’s still to come. Before they read a word or take in the title, readers have formed an opinion of our blogs based on … [Read more...]
10 Ways to Sell your Ideas
by Patty Azzarello Selling Your Ideas Are you ever frustrated that no one listens to your ideas? If your opinions are not appreciated, or your proposals get dismissed, you need to do a better … [Read more...]
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