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3 Simple Ways Passionate Problem Solving Attracts Clients

July 27, 2020 by Liz

When Passion is Sound Business People say “do what you love.” Passion — a deep-seated desire to be doing what we’re doing — is key to keeping our interest through the pain it takes to transform an … [Read more...]

Filed Under: Business Life, Marketing /Sales / Social Media, Successful Blog

7.3: Cat, the Toothpaste, the Queen and Everyone

July 27, 2020 by Oliver Bennett

How Does One Person Do All This? So far we’ve met Cat as world traveler and designer, a child star in the Wizard of OZ, and a crusader in the logo wars which got her into blogging. Now as promised … [Read more...]

Filed Under: Business Life, Community, Design, Interviews, Successful Blog

About People, Black Holes, and Stars

July 27, 2020 by Liz

The Universal Human, Hmmmm We need a black hole with a gravitational pull so powerful to counteract our all too human ability to over-value our uniqueness. The minute we think we’re stars, … [Read more...]

Filed Under: Business Life, Successful Blog

Bad Boys: You’re a Fraud, a Fake, a Phony

July 27, 2020 by Oliver Bennett

New Job, New Career, Finally On Your Own We land a new position, change careers, or finally take the plunge and start that business of our own that we’ve always thought about and for the first few … [Read more...]

Filed Under: Business Life, Motivation, Outside the Box, Successful Blog

Blogging Allows Folks with Autism Equal Access

July 27, 2020 by Liz

You might not have considered it, but some of the folks who read your blog are probably autistic. Blogs make information accessible to people with autism in ways the auditory information is not. Being … [Read more...]

Filed Under: Business Life, Community, Successful Blog

Business Rule 7: Sound Bytes, Stories, and Analogies

July 27, 2020 by Liz

A Sense of Story My favorite CFO — I think of him as “my sometimes-irritating, little brother.” you would, too, if you heard him say, “This is the second iteration of my … [Read more...]

Filed Under: Business Life, Successful Blog

Do You Know a Customer When You See One?

July 27, 2020 by Liz

True Story I was in my mid-twenties. I had left teaching and had an executive job in downtown Chicago. I was a young professional with a disposable income, who needed some business suits. My … [Read more...]

Filed Under: Business Life, Customer Think, Marketing /Sales / Social Media, Strategy/Analysis, Successful Blog

Don’t Read Your PR, Read Your Marketing Copy

July 27, 2020 by Liz

Diverse Portfolio A high-power company in educational publishing, bought three smaller companies and put them together. They think they offer a diverse portfolio. I think they offer a menu of bacon, … [Read more...]

Filed Under: Business Life, Customer Think, Marketing /Sales / Social Media, Personal Branding, Successful Blog

Finding Ideas Outside the Box

July 27, 2020 by Liz

There Is No Box There is no box. There never was one. We just got taught to think inside one. You see, it was a management issue. With so many kids to teach at once, it’s more productive to teach one … [Read more...]

Filed Under: Business Life, Outside the Box, Personal Branding, Productivity, Strategy/Analysis, Successful Blog, Writing

Get Off the Bus and Head Toward True North With Burning Desire

July 27, 2020 by Liz

Get Off the Bus and Head Toward True North With Burning Desire

Leaders Live Up to Their Own Standards It’s a story of politics at work … Blindedsided by a Romulan Warbird It was a Friday afternoon in a past life, as they say. I was working late when Dina … [Read more...]

Filed Under: Business Life, Community, Motivation, Successful Blog

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