“Give Me Ambiguity or Give Me Something Else!!” A client comes to you with a problem. The person you meet is your perfect “work soulmate,” but for some reason you don’t get the job. Why is … [Read more...]
Great Find: Motion Mall
An Interactive Option to Amazon Advertising I found this alternative advertising option reading OMMA, the Online Marketing Media & Advertising Magazine. If you’re willing to share a little ad … [Read more...]
Have You Tried the DO Strategy of Social Business Success?
Relationships in Business We’re not just tools and sticks. Business is inherently social. People add value to or interrupt the flow of every transaction we make. We interact with coworkers, our … [Read more...]
How Do You Show Readers You Value Them?
Content Counts But . . . People are the key to any brand. People are the center, the edges, and the bottom line. People are the reason that we write. Want a way to show your readers that you value … [Read more...]
How to Beat 80% of the Competition from the Start
Do Worry, Do Something Anyone Can Do When I was at WordCamp LasVegas, I met the guys from Voodoo Ventures. That’s a picture of Gerard Ramos, Lorelle VanFossen, me, and Chris Schultz after we spoke … [Read more...]
Teams: How to Make Quality the Signal above the Time and Money Noise
(Updated in 2020) Photo by Marvin Meyer on Unsplash 10-Point Plan: Train Self-Managing Teams with an Outstanding Bias Toward Quality Show Me in the Contract Where It Assures the Work Will Be … [Read more...]
How to Wear the Hats of a Social Media Champion — 5 Key Traits of Credible Social Media Champions
It Starts with Amber’s Hats Last week Amber Nashlund wrote post about the hats a social media champion wears. Whether we’re working inside a company or independently, anyone who offers new ways to … [Read more...]
I’m on 25 Peeps! Will You Click My Picture?
Fun Promotion for Personal Blogs There are 25 pictures of individual people. Each is hot linked to a personal website. Click the picture you like and visit the blog. The blogs most visited get into … [Read more...]
Is Social Noise Unraveling Your Quest?
Social Noise Steals the Fuel to Do Extraordinary Stuff When I was a kid, I wasn’t looking for my direction. No one said to follow my passion. I was a kid. I was on a quest to be extraordinary. When … [Read more...]
Marketing Strategy ala Mickey Mouse
With the Disney, Pixar, Murdoch deal in the news, I’ve been reading a lot about Michael Eisner again. Today Newsweek’s Nick Tabakoff has an interview with Michael Eisner, the Mouseketeer who gets … [Read more...]
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