Why Would Social Media Folks Help?
Raising a barn needs a leader, a plan, and a community of people with skills.
The beauty of enlisting a social media community from the start is that communities only have time for ideas that will work.
When we reach out — talk to people — about our compelling idea, the social media community responds. They let us know what works for them and what doesn’t.
If the idea we have to offer is truly compelling, the folks we’ve formed relationships with can offer us help more than we’d ever imagine. Why? Social media folks participate for many reasons. Here are just a few.
- Some will be inspired by the idea and want to make it a reality.
- Some will want to work us and the folks who take on the project.
- Some want more experience and new skills a project can offer them.
- Some have skills to offer and like to teach what they know.
- Some will want to save us from the mistakes they made.
- Some will like us and want us to succeed.
How does that happen?
How do we get a community to be inspired, to want to work with us, to want the experience our project has to offer, to want to teach what they know, to want to save us from the mistakes they’ve suffered, and to want to help us succeed?
Bring a plan their minds can buy into. Bring a dream their hearts can hold. Bring a reason each one of them will make a particular difference.
Be a leader who’s a learner.
Reach out with head, heart, all the meaning behind what you’re building.
Don’t be afraid to them how and why their part is important to the whole.
Bricks and mortar don’t make a business. Code and design only hold attention for so long. People make a business happen.
We’ve got all the tools. We’ve had ’em. Can you see how to bring the people in we from the start?
–ME “Liz” Strauss
Want to build barn? Work with Liz!!
Image: Haussler Cluster Raising in CA