by Guest Writer Alex Shalman
I have been blogging actively since December 15th, 2006, and have gained a world of experience while doing so. If there was any technique or trick for increasing visitors, or comments, or captivating an audience, I have tried it.
Some people would say forget the tricks, and stick to content, after all, content is king. I’m not here to say whether or not content is the ONLY thing that matters, but I’m here to let you know how to take your content element to the next level.
Be the content. In the beginning of my blogging career, not everyone in my life was actively involved in what I was doing or knew about my blogging. The more I became a personal development blogger in my life, the more that reflected on the blog.
Personal development, meaning constant and never ending growth, is part of who I am in every facet of my life. People close to me no longer think that this is a passing hobby, it’s more of an identity now.
Tell the people. If you don’t tell them, they won’t know. I took responsibility for people not knowing about my site, and actively began telling my friends about it. I would enroll them into all the possibilities of what the site is, and where it is going.
They became excited to be on that journey with me. My friends jokingly say, ‘Hey Alex Shalman, from www.AlexShalman.com.’ I think that’s hilarious! My girlfriend tells everyone she knows about the site, I think that’s precious.
Be your word. Not everyone took what I do seriously, not even after I told them. Two of those people were my parents. Over time, the more I became this personal development person, and the more this made our good relationship a great relationship, the more they believed in the validity of what I do.
The other day we had relatives staying with us, and I caught my parents telling them about the website. My dad even asked me about my Alexa traffic. Now that’s funny, and heartwarming.
From the heart. I remember Liz told me that when I write, I sometimes sound like I’m talking down from a podium. It wasn’t personal. I think this was partly due to me being an inexperienced writer and not having control of what my writing voice sounded like.
Now days I try to incorporate my life, and get as personal as I can, in order to give a part of myself to my readers. This is a much more engaging form of communication, because I’m talking to you, my friend, instead of a crowd of people I don’t know. I want to know you.
Remember to be proud of your work and tell people about it. Be the content, be your word, and blog from the heart.
Alex writes about personal development at AlexShalman.com.
Thank you, Alex.
–ME “Liz” Strauss