When You Need To Reinvent The Wheel, Build A Hover Car

The reason? It could be that my family took several vacations this summer. We were away for a combined total of three weeks out of three months. Each time that I returned home, I felt less and less energized to do my work. I wrote without a real purpose

My partner, Jael, and I have both been feeling like our blog needs a defibrillator.

Reinventing the wheel

What do you do when you feel like you are regurgitating the same information on your blog? Reinvent the wheel! What I mean is that you try something new to infuse life into your blog. What are your options?

Here are few that I came up with:

• Invite guest bloggers to share some fresh ideas.
• Spotlight notable individuals in your niche market.
• Include a different medium in your blog, such as video or audio.
• Expand your niche, or add another.

As you reinvent the wheel, you need to have a plan. I recently got to speak with Liz, and I’m sure that she would not mind me sharing this priceless tip she shared with me.

Get organized

Liz suggested to create a weekly or monthly calendar for a blog. It could look something like this:

• Monday – Inspirational post
• Tuesday – Business post
• Wednesday – Review
• Thursday – Guest blogger’s post
• Friday – Interview

Every week would have the same routine. Now, I don’t claim to be an expert, but I like to think of myself as a reasoning person. I consider myself a very organized person. After she told me this simple idea, I had one of those “Why didn’t I think of that?” moments.

It’s OK that I didn’t come up with this and that my organizational skills did not spill into my blog. I’m just grateful that someone wised me up to this level of organization.

My plan for a hover car

So, I’m going to reinvent my wheel by scheduling a certain type of post each day I publish a post. After I get that established, I will create a detailed monthly calendar, which outlines what I’m going to write about. Of course, if I’m struck by a lightning moment, I will blog about that and push my prescheduled post to the next week or month.

I figure that if I get very organized about my writing, I will maintain my excitement for writing, rather than fall into the perfunctory state I was in. Also, when I have a plan and a purpose, I feel more driven to reach my goal.

How do you keep your blog filled with fresh ideas? What’s your plan and purpose?

—
Terez Howard operates TheWriteBloggers, a professional blogging service which builds clients’ authority status and net visibility.  She has written informative pieces for newspapers, online magazines and blogs, both big and small.  She regularly blogs at Freelance Writing Mamas . You’ll find her on Twitter @thewriteblogger

Thanks, Terez!

–ME “Liz” Strauss
Work with Liz on your business!!