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Open Mic 7pm Chgo Time: Let’s Go To Las Vegas!

April 10, 2007 by Liz

Yes the Mic Will Be on Tonight

Join Us Tonight for Tues. Open Comments

We’re Talking About Las Vegas!

Let’s talk about what’s to like about it, gambling, shows, food, Wayne Newton, weddings, conferences, travel rates, weather, and anything else that comes up.

Oh, and bring a link about Las Vegas to share, if you have one.

The rules are simple — be nice.

–ME “Liz” Strauss

Related article
What is Tuesday Open Comment Night?

Filed Under: Blog Comments, Community, Links, Marketing /Sales / Social Media, Outside the Box, SOB Business, Successful Blog Tagged With: bc, blog_promotion, discussion, letting_off_steam, living-social-media, Open_Comment_Night

Interview 15.2: Jeff Talks about the Two Myths that Get in Our Way

April 10, 2007 by Liz

Jeff, What Do You Do?

Jeff Brown pix

Yesterday Jeff Brown, real estate investment advisor, explained what he does to help people build wealth toward their retirement. One key he made was that it’s the job of a professional real estate investment advisor to ask and answer teh questions that we wouldn’t think or know to bring up about real estate investing in general or a particular transaction.

It’s also a professional advisor’s job to show us when we’re working with faulty information or hidden assumptions that are incorrect or out of date. That’s the basis for my next question.

Jeff, I’ve heard you talk about the “two myths” that prevent too many people from enjoying a work-free retirement. What are they and what’s the thinking around them?

Liz, I’ll just jump right in and start explaining what they are.

Myth #1 – I must retire with a huge savings account and a paid-off mortage on my home.

This myth is what I’ve come to call Grandpa Economics. Back in his day, few people owned their own home. The goal was to keep your nose to the grindstone, make all of your payments, and retire with a company pension and a free and clear home. That strategy worked for quite some time. The cost of living didn’t really move up much, and Grandpa’s plan served Grandpa pretty well.

Then came inflation, pensions began to disappear, and ‘qualified plans’ such as IRA’s and 401(k)’s put the burden of retirement solely on the worker’s shoulders. It was literally the end of an era. It was also the death knell for Grandpa Economics. Here’s why.

Imagine you’re approaching retirement and have managed to put almost 10 times what the average worker does in your retirement plan. That would be give or take $500K. At 8% interest, you’d receive $40K a year in income, plus the $15K or so from Social Security. That’s $55K in annual retirement income. Don’t smile so quickly.

You see, that’s before taxes. After tax that’s no more than $40K. And by the way, Uncle Sam is likely to tell you in your 70’s to begin paying back some of your principal. This will obviously shrink your $500K, which will then shrink your $40K a year. Not a happy thought.

By the way, since you paid off your home’s mortgage, you now own a 40-60 year old home demanding more maintenance than ever. We haven’t talked about health insurance premiums, replacing that 12 year old car, or just trying to live a life that includes visits to far off family.

Living that way probably isn’t the retirement that you, or Grandpa, dreamed of. Once that die is cast you’re stuck.

One way to climb out of that future is to invest in real estate. That gets your capital growth going. The earlier you do it, the more your investment can gain steam. By the time you’re ready to call it a day, it’s not uncommon to have built up an equity in seven figures. Seriously. You just have to be purposeful in your behavior, and patient with the market.

Myth #2 – I don’t have any money to invest.

I hear this myth the most — usually from folks living in a nice home in a great neighborhood. They almost always have $50-300K in untapped equity in their home. But they don’t have any cash. A business would never let money sit in equity like that, and we shouldn’t either. I help clients in just that position, take money out with a new loan so they can put it to work for them.

Often their new mortgage payments are only a little more than before, and sometimes they’ve actually been less! Really.

They take a big pile of the new loan and lay that money aside as a cash reserve account. I call that a Sominex account. The name speaks for itself — Sominex makes sleeping pills. We set up a Purposeful Plan to use the remaining money from the loan to invest in real estate they can comfortably afford. When we execute the first transaction, they officially become investors.

So you see, Liz, the two myths and Grandpa Economics come down to this.

Would you rather retire with $12,000 a month income and a $2,500 house payment? – OR $3,000 a month income with a free and clear home?

The answer to that question is the path you’ll be on for the rest of your life.

Thanks Jeff. I’m glad I asked.

Understanding and tracking investments can be a full-time job. It’s not something that will take care of itself. That’s why we have investment advisors to help us out. Find advisors you decide are intelligent and have integrity. Never feel like you’re being asked to take an off-the-rack plan. Have your planners justify why their choices are individually suited for you.

Even when your investment is small, your advisors should believe that you are with them because they are going to make your investment grow. So it’s to their benefit to pay attention to you. If they don’t have time, do what you do on the Internet, move on to one who knows how valuable you are.

–ME “Liz” Strauss

Jeff offers a free case study in the sidebar at his own blog BawldGuy Talking. Jeff also writes as a contributor at the Bloodhound Realty blog. Jeff will be attending SOBCon 07 in Chicago on May 11-12.

Related
Interview 15.1: Jeff Brown, Real Estate Investment Advisor

Filed Under: Interviews, Successful Blog Tagged With: BawldGuy-Talking, bc, Bloodhound-Realty, Jeff-Brown, SOBcon-07, sobevent.com

PDF to Excel A Great Idea Can Be So Simple

April 10, 2007 by Liz

Don’t Reinforce the Negative

Want to make a statement about what you think of negative talk in the blogosphere? Yoav has a simply great idea about what to do.

How to Become a Happier Blogger link

Thank you, Yoav!

–ME “Liz” Strauss

Filed Under: Successful Blog, Tools Tagged With: bc, PDF-to-Excel-conversion-and-other-stuff, positivity, Yoav-Ezer

Change the World: Take a Moment to Find a Sense of Peace

April 10, 2007 by Liz

Peace and Quiet

changetheworld8

I picked up my copy of The 9 Rights of Every Writer: A Guide for Teachers last night. I read part of The Right to Be Reflective. The writer spoke of time spent at the Boundary Waters (“chains of deep, startlingly clear lakes stretch from the arrowhead country of Minnesota so far to the north you cannot navigate them all within your lifetime.”)

I stopped on the paragraph below. It gives new meaning to the phrase peace and quiet.

Adrift on the lake, floating at the whim of the waves — this is how freedom feels. This is how it feels to be away. Nothing rings, beeps, buzzes, flashes, or blinks. The mind takes in one image at a time and holds on, sometimes forever. The heartbeat slows. It is a place I visit in my mind, and I am there even, now, I feel the rock of the kayak as I write this. . . . –Vicki Spandel, The 9 Rights of Every Writer

That paragraph stopped me. I did the same thing. I took a moment to visit the grand old white oak on the riverbank at the far end of the backyard where I grew up. Doing that was more refreshing than taking a nap, more satisfying than so many other things I might have done.

What I felt was peace inside the quiet.

Even writing about it now takes me back by the river where I grew up, and I feel the same sense of peace again. It’s access to energy and direction. How easy it can be to turn off the noise to find the peace inside the quiet.

We can change the world — just like that.
–ME “Liz” Strauss

______________
If you’re ready to change the world, send me your thoughts in a guest post. Feel free to take the gorgeous Change the World image up there that Sandy designed back to your blog. Or help yourself to this one.

Change the World!.

Email me about what you’re doing or what we might do. Let’s change the world one bit at a time together. Together it can’t take forever.

Filed Under: Motivation, Successful Blog Tagged With: bc, Change-the-World, peace-and-quiet, the-right-to-reflect

We’re in My Living Room, Ask Me

April 9, 2007 by Liz

It’s an Outstanding Curriculum

SOBCon 07

Here is sit in front of my computer knowing that we have an incredible event to offer for the SOBCon. It’s deeper, richer — more — than any conference than I’ve ever attended. . . . The people who will be there will really be there — attending, investing, participating with their whole brains, right and left.

I worked over 20 years in curriculum. I know when the right stuff comes together.

SOBCon 07 lis going to be a unique and outstanding experience.

Imagine what every person brings to the event. We all bring so much intelligence, and every person there will be a contributing member. Wow!

So no one is looking. Got a question, go on and ask.

–Me “Liz” Strauss

Registration Link

Filed Under: Successful Blog Tagged With: ask-me, bc, SOBcon-07, sobevent.com

10 Ways Every Blogger Is an Entrepreneur

April 9, 2007 by Liz

Why I Wish My Son Grew Up Blogging

Business Rules Logo

I’ve been a publisher, worked with publishers. I’ve met publishers from all over the world — book publishers, software publishers, web publishers. Bloggers are web publishers. We do what web publishers do.

If you give that some thought something begins to become clear.

Blogs are micro businesses. Every blog, monetized or not, is an entrepreneurial publishing business.

10 Ways Every Blogger Is an Entrepreneur

Running a blog is an undergraduate course in business if you pay attention to what you are doing. From how they are built to how they are run, you can learn about entrepreneurial businesses from your blog.

  1. Great entrepreneurs often study the business they’re about to enter before they start their company. Great bloggers often learn about blogging that way too.

  2. Great entrepreneurs have a vision for what they are building. They gather data and historical statistics to keep improving based on customer behavior. Great bloggers do too.

  3. Great entrepreneurs know that their business needs to be an expression of their authentic self in action — their passion at work. Great bloggers blog their passion with transparency.

  4. Great entrepreneurs build a company that is a quality reflection of their vision down to the last detail. Great bloggers design their blogs to reflect their passion with the same care.

  5. Great entrepreneurs have great communication skills. Great bloggers do too.

  6. Great entrepreneurs know that a strong business stands on authentic relationships. Great bloggers are great at those.

  7. Great entrepreneurs realize that their business is only about choosing for their customers in what they say, what they do, how they smile, and every detail of what they offer and what they choose. Great bloggers configure their blogs to meet their customers, not the other way around.

  8. Great entrepreneurs celebrate their competition, because they know that game is won in serving the customers they love better than anyone else can. Great bloggers realize the same thing.

  9. Great entrepreneurs know that the best marketing is paying attention to the folks who already know who you are and want to help you be the best you can be — listening to your evangelists. Great bloggers are great listeners. It’s inspiring to watch them.

  10. Great entrepreneurs know that a great enterprise really belongs to the customers who helped to build it. Great bloggers might know that even better than great entrepreneurs.

What a difference it would have made if this small town girl had know half this before I started my first job in business. What a difference it would make if most businesses knew it now.

I gave my son a blog for his birthday last year.

–ME “Liz” Strauss

I’ll be talking about this very thing when I discuss our relationship to our blogs and our community at SOBCon 07. Register now! Friday is the last day the convenient rooms at the Sofitel Chicago Ohare are blocked at the supersaver rate.

–ME “Liz” Strauss
Check out the Work with Liz!! page in the sidebar.

Filed Under: Business Life, SOB Business, Successful Blog Tagged With: bc, Blogs, business, entreprenuers, SOBcon-07, sobevent.com

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