July 16, 2014
rosemary published this at 9:48 am
By Lisa D. Jenkins
It’s not the story, it’s the telling of the story. Last week, I was in the wilds of Idaho, rafting the Main Salmon River of No Return. I left the online world and was completely disconnected from technology; no smartphone, no laptop. I did allow myself to bring a camera and Flip.
I took images and footage sparingly because a couple of years ago I realized I was losing memories because I was too busy trying to capture them digitally. But I do have a few incredible reminders that will help me remember all the Read More…
July 13, 2014
Liz published this at 3:00 am
It’s my opinion that for entrepreneurs specifically, the fear of being found out is probably stronger than the fear of failure. Also known as The Emperor Has No Clothes Syndrome,¯ the Number One on the Entrepreneurial Nightmare Hit Parade is the dream that you’re walking down the street and suddenly you discover that you are nekkid as the day you were born.
Feverishly, you think to yourself, “Perhaps no one will notice.”¯ Lots of entrepreneurs think everyone else is more successful or smarter than they are and live in fear of the world finding out that they are Read More…
July 11, 2014
rosemary published this at 5:07 am
By Diana Gomez
These days, it’s not enough to post a picture of what your business has been up to this week.
Sure, some customers may find interest in which food truck is parked at the office today, but that’s not the kind of thing that will go viral.
To move up the ranks in Google, you need as many eyes on your pages as possible. This means the content must be eye-catching! Think about creating headlines that leave the readers hanging; make them want to click to find out what’s coming next. Let their curiosity lead Read More…
July 10, 2014
rosemary published this at 6:40 am
We’ve all met her.
She’s neck-deep in work commitments, taking care of a family, trying to stay in shape, and writing a novel in her spare time.
She looks like Wonder Woman from the outside, but if you look closer, the costume is frayed. If anyone says, “hey, let me take care of that project for you,” she grits her teeth and says, “no, I’ve got it.”
Pew! She responds within seconds to an email. Pew! She figures out how to fix the dryer from a YouTube video. Pew! She cranks out a presentation deck for a Read More…
July 9, 2014
Dave published this at 3:52 pm
What are some of the key challenges for business owners in 2014?
If you ask that question of such people, they’re likely to tell you attaining and retaining customers can be one of the trickier tasks when running a business.
Face it, many consumers in today’s economic climate have to make tough choices about where they’re going to shop, when they can afford to shop, and of course how much money they can afford to spend.
As a business owner, you can encourage consumers to come deal with you by making the shopping experience as friendly and easy as Read More…
July 8, 2014
rosemary published this at 5:07 am
By Dorien Morin-van Dam
I love it when my articles get read and shared, don’t you? I closely watch to see where it gets shared, on what social media platform, and by whom. I absolutely get a kick out of it when my article gets a bit of extra life when an influencer in my industry shares it with their audience.
When I first started to blog, I often wondered what made someone curate an article and share it. After three years of blogging and following and watching those in the social media industry, I have a much Read More…
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