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How Do You Show Readers You Value Them?

August 23, 2006 by Liz

Content Counts But . . .

People are the key to any brand. People are the center, the edges, and the bottom line. People are the reason that we write.

Want a way to show your readers that you value them? Click the title shot below.

Where Can I Find . . .

Relationships are built one person at a time.

Thank you, Rico, for this example of Successful and Outstanding Blogging.

–ME “Liz” Strauss

Filed Under: Community, Customer Think, Marketing /Sales / Social Media, Personal Branding, Successful Blog Tagged With: bc, blog-promotion, Customer Think, customer-relationships, personal-branding, valuing-readers

301 Links in a Story — Chapter 5 Lizzie, Americans, and French Bread

August 23, 2006 by Liz

Finding Ideas Outside of the Box logo 2

[For those of you just tuning in, this is based on the 301 Lists that Darren Rowse’s List Group Writing Project brought together. You’ll find Chapter 1 here –> A List Becomes 301 Links in Story — Chapter 1 ]

Adventures Don’t Happen Sitting

Lizzie finished her hot chocolate and talked a moment to her server. Apparently the owner was a Jerk. Lizzie wanted to help the poor girl so she gave her Ten Things You Need to Know Before you Hire an Attorney and Starting Your Own Business? Keep these things in Mind!

“Everyone’s so nice and speaking English,” Lizzie thought. Then she scanned the lists on the table. On her left she saw Pan Pacs 2006 – What to Watch For, European Honeymoon List Fun, 20 Ways to Improve Your Training for Rowers (and other Athletes), Ingredients in Chinese Five Spice, and Five Things to Do in Stockholm When it Rains. On her right was Things I learned in Honduras, 20 Drought Tolerant Australian Native Plants, A few handy EPL team facts, and 5 things to do when in Cebu.

Right-brained, creative Lizzie did the math. “Oh my,” she thought, “Only 7% of Americans have passports. “We really need to stop our national journey to be in front of the TV,” our fictional deep thinker mused as she reviewed Five Searches That Have Brought People to Couch Culture. “Just that I’m in France and not in a noisy tourist group has probably led them to decide that I’m Australian or Canadian. I think number 11 of 10 Easy Ways To Save Money In Restaurants is to leave as soon as you’re done.”

And that’s exactly what she did.

Along Came Rita . . . and Doris

In the fresh air and out on the sidewalk, Lizzie headed for Notre Dame Cathedral.

Unfortunately, she ended up in a that stereotypical, noisy group of American tourists and couldn’t quite seem to lose a lady named Rita. Rita was an incredibly thin, well-meaning real-estate seller — the kind that makes most realtors cringe or claim to be lawyers, ex-cons, or major felons . . . Worse than Rita was her friend, Doris, a burly pitbull sort of woman who was an American TV fiend.
[Read more…]

Filed Under: Community, Links, Marketing /Sales / Social Media, Successful Blog, Writing Tagged With: bc, blog-promotion, Darren-Rowse, fun, Group-List-Writing-Project, Links

Net Neutrality 8-23-2006

August 23, 2006 by Liz

Net Neutrality Links

I’m adding this link to the Net Neutrality Page.

FTC Chairman Addresses Issue of “Net Neutrality”

Federal Trade Commission Chairman Deborah Platt Majoras today told a meeting of the Progress & Freedom Foundation that she has formed an Internet Access Task Force to examine issues being raised by converging technologies and regulatory developments, and to educate and inform the enforcement, advocacy and education initiatives of the Commission. “I also have asked the Internet Access Task Force to address what is likely the most hotly debated issue in communications, so-called ‘network neutrality,’” she said.

“The FTC’s Internet Access Task Force is looking carefully at the issues raised by calls for network neutrality laws. . . . I urge caution in proceeding on the issue. I . . . question the starting assumption that government regulation, rather than the market itself under existing laws, will provide the best solution to a problem,” Majoras said.

Majoras said there are points that should be considered before enactment of legislation to regulate the Internet, since regulation will have impact “for years to come.”

[. . . ]

“While I am sounding cautionary notes about new legislation, let me make clear that if broadband providers engage in anticompetitive conduct, we will not hesitate to act using our existing authority. But I have to say, thus far, proponents of net neutrality regulation have not come to us to explain where the market is failing or what anticompetitive conduct we should challenge; we are open to hearing from them,” she said.

Majoras also said the FTC will host a conference with “an array of experts from around the world to inform us about what they see as emerging trends, applications, products, services, and issues over the next ten years.” A preliminary agenda for the hearings, named “Protecting Consumers in the Next Tech-Ade,”is being released today. Copies of the agenda can be found at http://www.ftc.gov/bcp/workshops/techade/tech-ade_agenda_preliminary.pdf

–ME “Liz” Strauss

Related
NET NEUTRALITY PAGE

Filed Under: Business Life, Community, SOB Business, Successful Blog, Trends Tagged With: bc, Deborah-Platt-Majoras, FTC, Internet-Access-Task-Force, Net-Neutrality, Protecting-Consumers-in-the-Next-Tech-Ade

The Mic Is On and Cartoon Characters Are Here!

August 22, 2006 by Liz

It’s Like Open Mic Only Different

Here’s how it works.

open mike night

It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE is WELCOME
The rules are simple — be nice.

There are always first timers and new things to talk about.

Tonight we’re talking cartoon characters!

Fred Flintstone Snoopy Porky Pig

We might also talk about

  • Bugs Bunny and Yosemite Sam
  • Donald and Daffy
  • Wile E. Coyote and Road Runner
  • Ren and Stimpy

AND THE EVER POPULAR,

Basil the code-writing donkey.

Bring your loony tune friends with you!

–ME “Liz” Strauss

Related articles
The Mic Is On and Aliens Are Here!

Filed Under: Blog Comments, Community, Marketing /Sales / Social Media, SOB Business, Successful Blog Tagged With: bc, blog_promotion, discussion, letting_off_steam, living-social-media, Open_Comment_Night

Cartoon Comments Tues. Night at 7pm Chicago Time

August 22, 2006 by Liz

Th-th-th-that’s Right, Folks!

Personal Branding logo

YES, the mic will be open again tonight. So start collecting your thoughts. Remember, you get to bring what you want to talk about.

The rules are simple — be nice.

There are always first timers and new things to talk about.

Tonight we’re talking about our favorite cartoon characters!

We might also talk about

  • Bugs Bunny and Yosemite Sam
  • Donald and Daffy
  • Wile E. Coyote and Road Runner
  • Ren and Stimpy

AND THE EVER POPULAR,

Basil the code-writing donkey.

It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE is WELCOME.

Bring your loony tune friends with you!

–ME “Liz” Strauss

Related articles
The Mic Is On and Aliens Are Here!

Filed Under: Blog Comments, Community, SOB Business, Successful Blog Tagged With: bc, blog_promotion, discussion, letting_off_steam, living-social-media, Open_Comment_Night

Business Blogging — Business Writing: Can You See the Elephant on the Net?

August 22, 2006 by Liz

Big Ideas about Communication

power writing at work

I’ve been working on big ideas — how blogging and online communication relates to how enterprises and entrepreneurs communicate in the 3-D world. How might thinking about one help us to be better at the other? What I know from my experience and research is this.

    Humans aren’t great communicators, even folks who work in communication don’t practice what we preach.

    In the act of communication, listening and reading are often undervalued, speaking and writing are often underperformed.

    Execution of any process or plan, and success of any business, is entirely dependent upon clear, quick, and complete communication.

    Many folks hold other people accountable for making sure communication happens.

    Few people actually think about the differences in forms of communication or which is the best in a given situation.

I’ve also figured out one more thing.

If you have a blog, there’s a good chance that you may have brought blogging habits back with you into the business world. That’s not a good idea. Really.

Blogging is bad business writing. Come look. [Read more…]

Filed Under: Business Life, Marketing /Sales / Social Media, Strategy/Analysis, Successful Blog, Writing Tagged With: bc, business-blogging, business-writing, communication, Marketing /Sales / Social Media, Power-writing-at-work, six-traits-of-writing

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