Turning One Kind of Content into Another In July of 1995, I met with president and the major partner/owner of a company in trouble. The company had one product earning and was losing 10% a year. They … [Read more...]
25 Outstanding Links to Help You Write a Compelling Tagline
An Internet of Taglines Writing a tagline can seem an overwhelming task. How do you pack all of that promise into four or five simple words that will resonate with the folks you want to reach? I … [Read more...]
Congratulations on the Tag Page at Technorati! Is it Our Turn Now?
The Exciting New Tag Pages Go Live Today! When you go to Technorati this morning — oh you’re one who’s stopped going? — well go on over. They have exciting news! David Sifry has announced the new and … [Read more...]
Are Telcos Changing Their Ways Now?
AT&T Call Number One About 6 weeks ago, I paid my ATT bill online, as I have for months. I finished. I got a receipt that said, “Successful.” I put it with the bill in the file where such … [Read more...]
Jesse Petersen Loves #SOBCon
Recently we caught up with Jesse Petersen, head honcho of Petersen Media Group, to ask him how his business has benefited from SOBCon. What follows are Jesse’s unedited words. Thinking back on it, … [Read more...]
Are Women Getting a Fair Shake in the Workplace?
A co-worker and his wife recently brought three new lives into the world â triplets â two boys and a girl. After all the congratulatory remarks were passed along, I stopped for a minute to wonder … [Read more...]
Writing for a Diverse Readership
I sit down to write about a complex topic. My first thought? Here I go again. I’m about to battle with myself about the appropriate writing level for this topic. I say for the topic not for the … [Read more...]
SOB Business Cafe 10-05-06
Welcome to the SOB Cafe We offer the best in thinking–articles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the title shots to enjoy … [Read more...]
Thoughts on “Rules of Thumb”
I picked up a copy of “Rules of Thumb” by Alan M. Webber in our local bookstore last week, and it has some interesting ideas. First of all, being a fan of all things index card, it was fun to read … [Read more...]
Join Us For The #SOBCon Chat: Our Upcoming Schedule
In August we started the “SOBCon Twitter Chat“. Because of your great participation and support, and the efforts of our great friends Heidi Thorne and Amber Cleveland, we’ve now made it a regular … [Read more...]
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