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Is Your Strategy About Winning Opportunities?

August 10, 2009 by Liz

Strategy

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I’ve been having conversations about strategy and tactics lately. Projects are launching soon and I’m planning for SOBCon2010 — Strategy and Tactics are going to be a big part of the content. That’s sent me on some blissful research and some not so lovely mind searching — realizing I had some strategic work of my own to be doing.

As strategy became my main topic of conversation, I came to the following realizations:

  • We don’t learn or teach good decision making in schools.
  • Most folks make random decisions.
  • Most folks confuse tactics with strategy — basically thinking they’re the same thing.
  • Few folks think of strategy as opportunity mining.
  • Few folks have a strategy that fully leverages their unique position.

Tactics are interesting. The accomplishments they bring can be thrilling. But the bigger picture that a strategic mission lays out is powerful and amazing thinking.

Is Your Strategy About Finding Opportunities?

Strategy isn’t a plan, a decision, a goal, a destination.
It’s a tool for leveraging who you are, what you know, where you are, the environment, and how people think and respond to each other. Strategy is a system for improving your position.

  1. Have a Mission — set an ultimate philosophical, economical, and / or political purpose
  2. Assess Your Position — Look, listen, measure, test your current situation, climate, resources, opportunities
  3. Move Forward Tactically in Increments — Size, choose, and commit to campaigns that reflect obstacles, goals, and prizes
  4. Celebrate and Record Your Winnings — All progress is good.

Strategy is based on the idea that you have a unique place in the world. All opportunities flow from that position. — Gary Gagliardi

All strategy is discovering, choosing, taking advantage of, and winning opportunities.

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Strategic perspective can light unique and unexpected pathways.

Have you looked at your strategic mission lately?
Is your strategy about winning opportunities?
Are you leveraging your unique position?

I make connections.
–ME “Liz” Strauss
Want to do some strategic thinking?

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Filed Under: Strategy/Analysis, Successful Blog Tagged With: bc, LinkedIn, social business, Strategy/Analysis

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