Welcome to the SOB Cafe
We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.
The Specials this Week are
Pick the Brain
Whether we are entrepreneurial spirited individuals, currently employed and even unemployed, we must operate with the proverbial “The Buck Stops Here” sign on our desks.
Running a business can be like that, too. Trying to connect with a market that is always in flux can be challenging and fraught with the unexpected, almost as a matter of fact. The marketing to real women online shows this better than anything because it’s immediate, now, focused, relative, and maybe a little volatile, at times.
Manage to Change
Except for the Super Bowl, I never show much interest in TV commercials. But last week two new spots from Kaplan University got my attention.
Words are power.
Their impact often out of proportion with their intent.
Attract More Customers
With corporations hemorrhaging jobs, it’s no surprise that interest in self-employment is skyrocketing. For me, personally, a pink slip was just the motivation I needed to get off my ass and finally start a business of my own.
Related ala carte selections include
Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.
–ME “Liz” Strauss